Emergence Capital’s Doug Landis on telling stories that sell
Intercom, Inc.
JULY 5, 2018
The problem, Doug says, is salespeople tend to focus too much on their company and the names on their client roster, rather than connecting with their audience. Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. The easiest way to do that? Tell a compelling story. It was so fun.
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