Remove Consulting Remove Differentiation Remove Finance Remove Sales Training
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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

Sales Training on Customers vs. Products. The goal is to make sure sales dialogues lead with a strong vision and a differentiating value story that’s supported by all products. When it comes to sales training, products play a supporting role, not a leading role. If You’re More Horizontally Focused.

Marketing 130
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The Great Silence

The Product Coalition

From this education, the influence of elaborate management consulting style frameworks appeared, which frankly, stakeholders care very little about. If support teams are focused on arguing with the finance department, that leaves very little time to improve how they deliver exceptional customer service.