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11 Product Marketing Tools Every SaaS Company Should Try

Userpilot

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. What matters is that somehow, someway, you still get those 10 paying customers closed.”.

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Feedly is hiring a VP Marketing

Roy Madden

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Work cross-functionally with teammates across the company to launch new features on time and at a high quality bar.

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Product Manager CV Template – How to Create The Perfect PM resume? [+ tips from experts]

Userpilot

What skills and experience should you highlight? This includes market research (potential employers), understanding product strengths (your value to the customer), iterative development (subsequent drafts), or refining the UI (formatting). Looking for a product manager CV template? How should it be formatted?

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How to Maintain Your Product Momentum on A Limited Budget

The Product Coalition

Use them to deliver more value to your customers, support your marketing and sales teams, get more involved with your partners, and more. Focus on those activities until something changes: a big customer comes in and shuffles the company’s priorities again, a new investment, a significant partnership, etc.

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Leverage

Product Solving

Subscribe now "If only I had the time to work on __." Finding the time to work on the highest leverage tasks can seem impossible. Following the Pareto Principle in your thinking will enable you to find tasks that are worth your time and will provide significant value to your colleagues. This mostly benefits you in the long run.

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What is Product Portfolio Management? PPM Explained

Product Management University

The needs of target customers in specific vertical markets. Because product portfolio management is focused on specific market segments, organizations are able to meet their customers’ needs quicker and deliver more value than an organization focused on the success of each product. This is your portfolio.