Closed-Loop Analytics for SaaS: How to Bridge the Data Gap
Userpilot
MARCH 23, 2023
The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. TL;DR Marketing and sales teams have different goals, which is why they often have different data sources or metrics. Marketing teams may look at Google Analytics while your sales team will likely check their CRM platform.
Let's personalize your content