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A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products.

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Segmenting Onboarding Messages: How to Send Targeted Messages for SaaS [+ Examples]

Userpilot

Are you struggling with segmenting onboarding messages for your customers? Not all of your customers have the same jobs to be done or are in the same stage of the customer journey. This makes it crucial to segment customers based on their common characteristics and personalize the experience for each segment.

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How to Create a Customer Advocacy Strategy for SaaS Companies

Userpilot

Are you trying to develop a customer advocacy strategy for your SaaS but not sure how to go about it? You will find out what customer advocacy is, how it improves retention and other key metrics, and learn about different types of customer advocacy programs and how to build them. Let’s get into it, shall we?

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Customer Value 101: Definition, Formula, and 10 Strategies To Increase the CV for Your SaaS

Userpilot

To measure customer value, collect feedback from existing customers, track customer satisfaction , and assess whether customer benefits outweigh their costs. Customer value is the difference between total customer benefits and total customer costs. Here are 10 strategies you can apply.

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Customer Success Strategy: 15 Actionable Tactics to Drive SaaS Growth [+ Examples]

Userpilot

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? And what are some of the best practices and examples across the customer journey?

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How to Improve Customer Perception [+ Examples for SaaS]

Userpilot

Now let’s go over how you can improve and create positive customer perception: Personalize customer experience : Segment user base and design relevant product experiences for each. Deliver ongoing training : Engage users with educational content like webinars and tutorials. Userpilot webinars.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product. Let’s get to it.