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Tyner Blain
MARCH 31, 2024
Going to Market You will develop a go-to-market (GTM) approach which includes multiple releases of your product. I find this to follow the same patterns as developing a product roadmap to operationalize a product strategy. They refer to this as a “growth centric” roadmap, differentiated from a time centric one.
Gainsight
DECEMBER 21, 2023
However, they’re constantly iterating—the product roadmap is in flux, and the customer base is in flux. Undefined Customer Experience Processes for onboarding, adoption, and every other stage of the customer journey are not in place, or at least, not documented and standardized.
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The Product Coalition
OCTOBER 21, 2019
But in our experience, everything can be done if the development team and project manager have deep expertise and, along with the product owner, carefully listen to each other and keep themselves open to cooperation. To be clear, we will not discuss how to start a software development project or which steps you should take to kick it off.
Intercom, Inc.
JULY 4, 2019
When developing a new feature, the first question you should be asking is, “What will people be doing differently as a result of this feature?” It’s in contrast to a really broad and undefined definition. Starting to build those models leads very nicely into roadmapping and prioritization. It’s a super open question.
ProductPlan
FEBRUARY 11, 2020
Far too often, product strategy remains undefined. Type up requirements in Word, manage the feature queue in Excel, build a roadmap in PowerPoint, and track the schedule in Project. Plus, many product development resources also work in product management tasks. We’re obviously big fans of product roadmapping tools.
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