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Reinventing our wheel: The vision behind Intercom’s new Messenger

Intercom, Inc.

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.

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Product Analytics Guide for SaaS Products

Userpilot

We finish with an overview of product analytics tools that your team can benefit from. TL;DR Product analytics is the process of collecting and analyzing usage data to get an objective and unbiased picture of user behavior in-app. Software developers can use product analytics to optimize their technical performance.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

They lack vision and lead nowhere. Many companies lack differentiation strategies and drive product development by copying competitors. Strategic value is about aligning features with the company’s vision and long-term goals. It should also give you tools to measure progress. What are the most acute ones?

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The Ultimate Guide to Product Management for SaaS – SaaS Product Management explained by 10 SaaS PMs

Userpilot

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

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6 Ways to Improve Your Product Experience

Alchemer Mobile

Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product. Gather and act on customer feedback.

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SaaS growth in 2022: Why tracking competitive advantage will NOT yield marketing leadership

Usersnap

Competitive analysis of current market offerings absolutely helps your SaaS company. However it isn’t the only thing, and perhaps a quite overrated approach to achieving SaaS growth. You need to collect customer feedback , prioritize roadmaps , and ship features and products that offer a brilliant user experience.

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How AI will impact product management

Lenny Rachitsky

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. That sounds a lot like a tool that would be incredibly good at identifying a clever strategy.