The art of being truly customer centric: 6 lessons from Survey Monkey’s CMO
Intercom, Inc.
MARCH 14, 2019
What is the ideal customer profile that we’re pursuing and how do we make sure that we have enough of those folks on the council to help drive the discussion?”. . “What I’ve always tried to do, for example when I’m recruiting for a customer advisory council, is to think very carefully about the company’s objectives.
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