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Best Product Growth Platforms for SaaS

Userpilot

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

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Customer care in a crisis: How support teams are navigating shifts in volume, wait times, and CSAT

Intercom, Inc.

Our new research reveals the impact it’s had on these teams. Below, we share how the outbreak has impacted three key support metrics – inbound volume, wait times, and CSAT scores – and advice from respected leaders on how to continue caring for your customers in a crisis. Inbound volume is spiking for half of support teams.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

As mentioned earlier, B2B marketing strategies focus on targeting organizations (or individuals who make purchases on behalf of their organization). Think about how Slack targets senior operations staff or how HubSpot advertises its CRM software to upper management. Do your market research.

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Go-To-Market Strategy – Best GTM Strategy Examples for SaaS

Userpilot

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Product-led go-to-market strategy.

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Top 11 Female Product Management Influencers to watch in 2022

Userpilot

Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School. Sam’s helping popularize Product-Led Growth and best practices in SaaS onboarding through apt metaphors, hilarious memes, and TikTok videos – taking the “boring” out of B2B.

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Customer Education & Training: The Investment That Keeps on Giving

Gainsight

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. These are just the tools, however. They’re not just creating great users of their software.