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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

NPR sells ads on its podcasts and has teams of designers, planners, and strategists, but is technically a non-profit media organization. Based on our conversations, lag in monetization isn’t due to lack of efficacy of ads. But what to call it? Audioblogging? Podcasting? Limitations of podcast advertising. Vertical consumer audio apps.

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User friction can sink your app. Here’s what it is and how to avoid it.

Mixpanel

Even when wait times can’t be reduced with better performance, you can still use psychology by turning waits into sources of entertainment with animations, surprises, or even humor. Gamification is not just for games and entertainment-focused apps. That starts with hiring seasoned experts, even if only for review of more junior work.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

NPR sells ads on its podcasts and has teams of designers, planners, and strategists, but is technically a non-profit media organization. Based on our conversations, lag in monetization isn’t due to lack of efficacy of ads. But what to call it? Audioblogging? Podcasting? Limitations of podcast advertising. Vertical consumer audio apps.