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Tools of the Trade: Finding People to Interview Before You Have Customers

Product Talk

The foundation of continuous discovery is weekly touchpoints with customers. These touchpoints will allow you to collect stories that help you identify opportunities and build out your opportunity solution tree. It sounds simple, but what happens if your product is so new that you don’t have any customers yet?

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From Niche to Success: How To Make Vertical SaaS a Worthwhile Startup Investment

The Product Coalition

It’s difficult to find a SaaS company that isn’t already in the niche you wish to enter! The solution? Vertical SaaS! Vertical SaaS has had a tremendous run during the last decade. Why is Vertical SaaS on the rise? Spotify is an example of regular SaaS ; you pay to conveniently locate and stream music.

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How UX Researchers Can 4X Their Usability Test Response Rates With Userpilot

Userpilot

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. Recruiting usability test participants via email.

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How to Measure Software ROI For SaaS Products

Userpilot

What is software ROI and how to measure it? TL;DR Software ROI, or Return on Investment , represents the financial and business benefits of implementing a software application while factoring in the cost of the investment. Calculating software ROI is crucial for informed decision-making for technology investments.

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10 SaaS Design Principles to Improve Product Experience

Userpilot

What goes into creating a solid SaaS business model? Using the right SaaS design principles can help you build a product that offers value to users. That, in turn, can help drive user engagement and product adoption. Providing easy website navigation for new visitors helps convert them into free trial users.

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In-App Feedback: Top 5 Ways To Engage Mobile Customers For SaaS Business Success

Usersnap

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ??

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10 Software Adoption Best Practices and Tips For B2B Companies

Userpilot

Software adoption is crucial to the success of SaaS companies because it secures users to be long-term customers. A SaaS business model relies on recurring revenue from retained users, so if adoption fails, the whole business model fails as well. Let’s go over the concepts: TL;DR.