Close.com’s Steli Efti on balancing competition and collaboration in sales
Intercom, Inc.
SEPTEMBER 19, 2019
This is the recipe for a mediocre sales team. Like a sports franchise, a top team should be both collaborative and competitive. It’s a timely conversation for us, coming hot on the heels of the release of our book Intercom on Sales last month and Steli’s own book The 2020 Startup Sales Playbook this week. to Close.com.
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