Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

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Userpilot

JUNE 12, 2024

Understanding the salary landscape for marketing analysts is crucial whether you’re entering the field or looking to advance your career. In this guide, we’ll provide an overview of typical marketing analyst salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career.

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Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. There is an abundance of tools for product marketing managers.

Feedback Software 52

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Userpilot

OCTOBER 17, 2023

There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers. Then you can refine your help center resources and use them to provide proactive support and tailored solutions.

Data Visualization 103

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Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment. However, customer insights can help your teams understand all aspects of your B2B partners.

Data Visualization 98

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Userpilot

APRIL 24, 2024

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. What’s the business impact of this challenge for SaaS teams?

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Userpilot

APRIL 29, 2024

A market segmentation survey is a market research tool. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Demographic segmentation divides the market based on statistical characteristics of the population such as age or gender.

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Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

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Analytic Tools Feedback Software Research Software Data Visualization 98

The Product Coalition

MAY 6, 2020

Are you still thinking over whom you can trust and depute implementing your big app idea? We understand that’s not an easy choice since you’re likely looking for a team that not only writes an excellent code but also grabs your vision, cares about your business needs, and contributes with its own industry insights and recommendations.

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Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

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Userpilot

DECEMBER 7, 2023

Data is the backbone of modern marketing. It will also guide you through uncovering and harnessing these insights in your SaaS business. These insights help modern businesses understand customers, create targeted marketing campaigns, identify business opportunities, and enhance the customer experience.

Data Visualization 105

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ProductPlan

APRIL 25, 2024

The product management function in higher education is in a unique spot in its industry. At first glance, higher education may not seem like an industry that needs a product team filled with product managers. The University of Michigan even created its own closed AI tools for its students to utilize.

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The Product HQ

JUNE 10, 2024

SaaS product managers are crucial for an organization’s software-as-a-service business model to succeed. SaaS product managers must create a profitable and cost-effective plan for the SaaS company. Top 10 SaaS Product Manager Skills Let’s get started.

Research Software 52

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Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Decide which new feature to work on by using in-app surveys with open-ended questions.

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The Product HQ

APRIL 20, 2024

Looking to become a SaaS product manager? The need for SaaS product managers is skyrocketing with each passing year. More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. How to Become SaaS Product Manager?

Research Software 52

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The Product HQ

JUNE 1, 2024

In the case of someone like a Software product manager, this may prove challenging. After all, product managers have different duties and tasks depending on their organization and industry. They work with typical product management software and also manage the product roadmap as well as the product team. Let’s dive right in.

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Reporting Tools Research Software Feedback Software Analytic Tools 98

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. One way to determine the willingness to pay is through market and competitor research. The metric is also used to predict customer churn.

Research Software 105

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Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? Product marketing sits between product development and the market. Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. What is product marketing?

Product Research 104

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Userpilot

JUNE 12, 2024

TL;DR A Product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. One of the biggest factors influencing your salary is your experience level.

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Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

AUGUST 29, 2023

What’s market validation in SaaS, and why is it important? This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! Keyword research and Google Trends analysis can reveal what kinds of problems customers are trying to solve.

User Testing 105

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Userpilot

APRIL 1, 2022

What does the SaaS product localization process involve? How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures.

Research Software 98

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The Product HQ

JUNE 1, 2024

To flourish in a competitive industry like eCommerce, it is imperative to have an eCommerce product manager with the right skill set to drive your ecommerce business towards the right path. Nonetheless, becoming an eCommerce product and digital marketing manager is not an easy task. Keep on reading then.

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UX Studio

NOVEMBER 26, 2018

But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. So many questions regarding research.

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Userpilot

JUNE 12, 2024

TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services. They employ various digital marketing strategies, including paid advertising, content marketing , social media campaigns, and SEO, to drive traffic and sign-ups.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. This article shows you how. Best practices for effective customer acquisition and product-led growth.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ?? Don’t you agree?

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Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. They aren’t specific to product management and are equally important across various roles and industries.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Userpilot

JUNE 12, 2024

TL;DR When businesses begin to scale, one of the things they begin to do is the international market, and that’s where a localization manager comes in. A localization manager helps a company enter the international market by adapting the company’s product and content to the language and culture of the global audience.

Analytic Tools 52

Analytic Tools Research Software Data Visualization Reporting Tools 52

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers.

Data Visualization 105

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Userpilot

JUNE 12, 2024

TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. They can be likened to visionary architects who blueprint every aspect of a SaaS product launch. Conduct thorough market research : Analyze your target audience, competitors, and industry trends.

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Userpilot

JUNE 12, 2024

Here are some ideas on how to make your journey easier and more meaningful: Leverage advanced analytics tools : Tools like SQL, Userpilot , and Power BI can help uncover deep insights and visualize data in a comprehensible manner. Education and experience alone may not make you the best customer insights manager.

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DISQO

OCTOBER 15, 2019

Technology has made it possible for endless data about our health to be captured at every (literal) step. As unrelated as it may seem, the current state of cross-functional research feels a lot like buying wearable technology and using it to diagnose your health. This isn’t unique to the world of research.

Research Software 40

Research Software Feedback Software Product Research User Testing 40

DISQO

OCTOBER 15, 2019

Technology has made it possible for endless data about our health to be captured at every (literal) step. As unrelated as it may seem, the current state of cross-functional research feels a lot like buying wearable technology and using it to diagnose your health. This isn’t unique to the world of research.

Research Software 40

Research Software Feedback Software Product Research User Testing 40

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

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The Product Coalition

APRIL 7, 2021

Are you searching for the tech and design partner you can trust while building your mobile app together? As a consequence of this, the mobile app development industry is on the rise now. Probably, you look for a research-based recommendation of a reliable app development service provider too.

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Mind the Product

NOVEMBER 17, 2020

What follows is that we need to get to know our customers, to figure out what their problems are, how they perceive & prioritise them, and how they react to the solutions we [.]. The post Product Research Rules – C. In this episode, sponsored by Amplitude , listen to learn about: * Product research. Suggest them here.

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The Product Coalition

FEBRUARY 1, 2018

While researching “market research”, I found it’s one of those topics that can be overwhelming, simply because I had to go through endless sources, most of which are very similar, and each carrying only a small piece of the puzzle. What’s Market Research? Do not confuse the term with “marketing research”.

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