Userpilot

FEBRUARY 9, 2023

What’s product communication? Is it different from product messaging? Why is it important for your product? How can dedicated in-product communication tools help you achieve your product goals? Use segmentation to target specific user personas with relevant messages. Book the demo!

Analytic Tools 82

Analytic Tools Customer Experience Product Research User Testing 82

Mind the Product

APRIL 6, 2020

Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision.

Product Strategy 110

Product Strategy Strategy Feedback Software Customer Experience 110

Userpilot

MARCH 14, 2024

In the article, we show product managers how to understand how users navigate before getting activated in a SaaS product, how to product analytics to choose the best path to activation, and share 8 tried-and-tested activation strategies. All that is to help you optimize your user journey and boost product adoption.

Data Visualization 86

Data Visualization Customer Experience Customer Feedback User Testing 86

Userpilot

FEBRUARY 6, 2023

Can a user engagement funnel help you grow a loyal customer base and retain more active customers ? User engagement takes all the best parts of existing funnels and applies relevant modern realities to them for better effect. An engagement funnel is customer-focused. What is user engagement?

Analytic Tools 84

Analytic Tools Feedback Software Customer Experience User Testing 84

Userpilot

APRIL 27, 2023

Customer feedback is like a window into your customers’ minds. It allows you to understand their pain points, needs, and desires so that you can build better products that satisfy genuine market demands. TL;DR Customer feedback is the data you get from your users about your product and their experience.

Feedback Software 65

Feedback Software User Testing Customer Feedback Analytic Tools 65

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Managing the product roadmap.

Research Software 84

Research Software Analytic Tools Feedback Software Product Research 84

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). What is customer activation?

Customer Experience 80

Customer Experience Analytic Tools User Testing Customer Feedback 80

Userpilot

JANUARY 23, 2023

It identifies and stirs you towards the most important things you need to achieve sustainable product growth. This article discusses the best growth marketing strategies within the AAARRR funnel. It focuses on every aspect of the customer journey , from acquisition to retention. Book a demo to learn more.

Analytic Tools 87

Analytic Tools Feedback Software Framework Data Visualization 87

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 78

Product Research User Testing Research Software Feedback Software 78

Userpilot

JUNE 20, 2023

Product idea validation is essential to avoid spending too many resources on a product that fails because nobody needs it. First, you need to clearly define the product goals, the problems it solves, and its alignment with the organization’s business goals. Some questions to answer include: What is the product?

User Testing 78

User Testing Product Research Feedback Software Customer Feedback 78

Userpilot

FEBRUARY 28, 2023

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

User Testing 77

User Testing Customer Feedback Feedback Software Product Research 77

Userpilot

JULY 13, 2023

The important metrics you should use to measure the growth of a company are: Customer acquisition cost (CAC) assesses the average cost to acquire new customers and evaluates the efficiency of sales and marketing efforts. Customer lifetime value (CLV) determines the total revenue a customer generates throughout the relationship.

Onboarding KPIs 82

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 82

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. On average, a product launch manager earns around $138,000.

Product launches 85

Product launches Product Research User Testing Research Software 85

Userpilot

JULY 18, 2023

The product manager’s responsibilities include conducting market and customer research using primary and secondary sources like interviews, surveys , or industry publications. Based on the research, PMs develop the long-term product vision and product strategy that are aligned with the overall business strategy.

Data Visualization 80

Data Visualization Product Research User Testing Onboarding KPIs 80

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Roadmapping software visualizes and plans product development over time, facilitating coordination and alignment across teams.

Analytic Tools 84

Analytic Tools Feedback Software Research Software Reporting Tools 84

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. Start with mapping the customer journey. What is a SaaS onboarding funnel?

Analytic Tools 84

Analytic Tools Onboarding KPIs Research Software Feedback Software 84

Userpilot

FEBRUARY 17, 2023

What product discovery techniques can product managers use to build products that deliver value for their customers? Product analytics and session recordings enable you to analyze user behavior in the product and find areas where they encounter barriers or unnecessary friction. Want to see how?

Product Research 86

Product Research User Testing Data Visualization Analytic Tools 86

ProductPlan

JULY 16, 2021

Product managers who follow this concept understand the responsibility to influence others to achieve the organization’s product goals. The dynamic turns upside down as we progress through our careers and establish ourselves as product leaders. As product managers, we have the power to task others with responsibilities.

Reporting Tools 98

Reporting Tools Onboarding KPIs Research Software User Friction 98

Userpilot

MARCH 27, 2023

We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. We finish with an overview of product analytics tools that your team can benefit from. Segment analysis focuses on common qualities shared by similar users.

Analytic Tools 93

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 93

Product Management University

FEBRUARY 25, 2020

Portfolio product management is a customer outcome approach to product management and product marketing that eliminates silos and competing priorities and fosters collaboration across product teams. In a traditional product management model, everything starts with a product.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Userpilot

JULY 14, 2023

Implementing a product analytics framework enables data-driven decision-making, leading to higher customer satisfaction, loyalty, and retention. Segment analysis helps identify patterns in the behaviors of distinct user groups, enabling targeted marketing strategies and personalized experiences. Cohort analysis example.

Analytic Tools 69

Analytic Tools Data Visualization Feedback Software Research Software 69

The Product Coalition

MARCH 11, 2020

It is ideally a galvanizing document to drive vision, bring teams into alignment and commitment, and lead them and your customers to your future, promised destination. As you progress in your career, you will begin to gain ownership of a set of product features, a product, or a product line. Executives?—?Are Marketing?—?Do

Roadmap 78

Roadmap Weak Development Team User Friction Document 78

Alty

FEBRUARY 16, 2017

Need some help with filling it out or creating a custom one from scratch? Or do you have a mobile-first business strategy? User personas are semi-fictional profiles of your ideal customers/users, which outline their behavior patterns, goals, needs, aspirations and pain points. Fare calculator.

Research Software 50

Research Software User Testing Technical Review Data Visualization 50