Naming Product Marketing Reference Technical Advisors 
Userpilot
OCTOBER 1, 2021
You can think of onboarding as the ongoing process of educating your customers in how to get the most out of your SaaS product. Most often, the term "onboarding" is used to refer to the education of new users in the first few days after signup. Technically speaking, this is known as "primary onboarding."
The Product Coalition
MAY 25, 2021
Intentional test kitchens are more strategic and provide a fast path to customer product fit (I write more about customer product fit over product market fit in my book, The Founder’s Manual ), because they are created for the very purpose of providing a representative working environment for a product to operate inside of.
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Userpilot
SEPTEMBER 8, 2021
We generally advise against linear, top-down product tours. Instead, you should opt for an interactive walkthrough type of product tour. Product tours generally include a welcome screen , a survey to segment users, a checklist , and experience flows for each of the key activation points. Start from the welcome screen.
The Product Coalition
MAY 15, 2019
Later whilst being an adviser at Stanford university Neil H. McElroy influenced two entrepreneurs named, Bill Hewlett and David Packark?—?names names look familiar, anyone? As the name the “Brand Men” suggest the origins of Product Management was truely in marketing. obviously most people skipped that part!
Userpilot
JULY 13, 2021
An interactive walkthrough is a step-by-step, interactive guide to your product that will ultimately lead your users to activation. Exactly what constitutes activation will vary for different use cases of your product. We sometimes refer to this as “ reducing Time to Value.”. Speed is of the essence here. Get a demo today!
Userpilot
MAY 26, 2021
In the SaaS world, obstacles to a smooth process are often referred to as “ friction.” If your product is extremely complex to use, or making a mistake while using it would have life-changing consequences for customers, then you will need to spend more time on the sign-up stage than other SaaS businesses. Introducing yourself.
Userpilot
NOVEMBER 1, 2021
Please refer here instead, as our subject is user onboarding, not employee onboarding. You can understand user onboarding as: An ongoing process of educating customers about how to derive value from a product. Activation : the moment when the new user experiences the value of your product personally.
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