Product Goals Reference Roadmap Vision 
People-First Product Leadership
DECEMBER 20, 2023
Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 2, we continued the organizational journey by defining the Strategy and Goals. Part 3 brings together the Product specific Vision, Roadmap and Goals.
Userpilot
FEBRUARY 26, 2023
Roadmaps vs backlogs: What’s the real difference and why does everyone keeps using these terms interchangeably when they mean different things? TLDR Understanding the difference between a product roadmap and a backlog is crucial for product managers. Product managers, what is a product backlog?
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Roman Pichler
JUNE 7, 2022
The value the product should create is not clearly understood : A validated product strategy and an actionable product roadmap are missing. A powerful stakeholder or line manager determines the KPIs —not the person in charge of the product. If this data is actioned, bad product decisions will be made.
The Product Coalition
MARCH 11, 2020
NAVIGATING THE NATURAL TENSION AMONG STAKEHOLDERS This is the first in a series on product roadmaps. The first post describes why roadmaps matter and who relies upon them. The roadmap is much more than a directive document that tells teams what to do by when. Battleground The product roadmap.
Roman Pichler
MAY 4, 2022
You need the stakeholders’ active contribution to progress the product and reach the product goals. As the Scrum product owner, you should therefore establish close and trustful connections with the key stakeholders, collaborate with them, and involve them in important product decisions on a regular basis.
The Product Coalition
DECEMBER 13, 2021
The importance of measuring the small outcomes associated with their product goals or visions is the key to churn expected benefits throughout the product life cycle. Vision: It should be inspirational and the guiding post. What and Why and the inspirational differences that product brings.
Roman Pichler
MARCH 9, 2021
Product Goals Defined. The Scrum Guide released in November 2020 states that “the product goal describes a future state of the product … [It] is the long-term objective for the Scrum team.” It also suggests that “the product goal is in the product backlog. Figure 1: The Product Goal in Context.
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