Remove tag executive-buy-in
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Methods and Frameworks Product Managers Should Know: Part 2 of 2

The Product Coalition

Buy A Feature What is it? Buy-a-Feature is an approach to prioritizing a product’s development and is used in various product and engineering teams. The main use-case of buy-a-feature is when the product team is struggling with a complicated list of features, limited resources, and a shorter timeline. Why use it? Why use it?

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Zigging vs. zagging: How HubSpot built a $30B company | Dharmesh Shah (co-founder/CTO)

Lenny Rachitsky

After debating and deciding, securing buy-in from all team members—including dissenters—promotes shared ownership and commitment toward common goals. Brought to you by: • Explo —Embed customer-facing analytics in your product • Vanta —Automate compliance.

CTO 48
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How to Analyze Customer Needs and Improve Your Approach Accordingly

Userpilot

Customer needs stand for the reasons that influence buying decisions. Customer needs stand for the reasons that influence buying decisions. Executives and product owners act on such data to refine the product roadmap and fix unmet customer needs or unfulfilled expectations. Gather in-app customer feedback.

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Intercom on Product: How we unlock the power of feedback

Intercom, Inc.

“There’s a real benefit or value in that, like longitudinal ownership of having somebody experience it from idea through to execution” And as a result, you have a lot of people learning this stuff for the first time. You can listen to our full conversation above, or read some highlights of our conversation below.

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The 3 core skills to master real-time selling

Intercom, Inc.

You execute demand generation programs to drive visitors to your website, qualify them, nurture them into sales opportunities and convert them into paying customers. So how do you prepare your sales team to sell in live chat? On the surface, the live chat sales funnel works in much the same way as the traditional funnel.

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Product-Market Fit Analysis: A Guide For Product Managers

Userpilot

Product-market fit is where you identify a market need and create a product that customers want to buy because it helps them solve a problem. If you’re doing it with no facts to back it up, from just a gut feeling, explaining to the executives why you have no customers can be embarrassing. What is product-market fit?

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Product Consolidation

ProductPlan

As customers buy more than one of these products, they will face different UIs, and they’ll need to learn how to navigate your apps differently. That could lead to confusion and frustration among your best customers—the ones who buy more than one of your products. To reduce product cannibalization. Not a good look.