Remove tantalizing-distractions
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What can product managers learn from a 1920s newspaper pioneer?

ProductBoard

Take a look at how Derek Thompson, author of Hit Makers: The Science of Popularity in an Age of Distraction , describes newspapers’ desparate attempts to remain competitive during the “golden age of news reading”: “[In the 1920s], publishers stooped to absurd tactics to find out what people were reading.

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How do you hook your customers?

DISQO

As infinite distractions compete for our attention, companies are learning to master new tactics to stay relevant in users’ minds and lives. The exciting juxtaposition of relevant and irrelevant, tantalizing and plain, beautiful and common sets her brain’s dopamine system aflutter with the promise of reward.

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article thumbnail

How do you hook your customers?

DISQO

As infinite distractions compete for our attention, companies are learning to master new tactics to stay relevant in users’ minds and lives. The exciting juxtaposition of relevant and irrelevant, tantalizing and plain, beautiful and common sets her brain’s dopamine system aflutter with the promise of reward.

article thumbnail

How do you hook your customers?

DISQO

As infinite distractions compete for our attention, companies are learning to master new tactics to stay relevant in users’ minds and lives. The exciting juxtaposition of relevant and irrelevant, tantalizing and plain, beautiful and common sets her brain’s dopamine system aflutter with the promise of reward.