Mixpanel

JANUARY 12, 2023

If you know a thing or two about product development, you’ve heard of the “a-ha” moment. As I’ve seen it applied, most keyword research is used to create a laundry list of blog posts to create words to fit into a sales page, so Google Search prioritizes your work. For example, I recently worked on a blog conversion project.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Intercom, Inc.

MAY 8, 2019

How do you keep up with such breakneck development? By building a nimble, swashbuckling team that relishes tackling new challenges on the high seas of marketing. Amazon collected 42% of all purchases made online in 2017. One of the biggest shifts that Meghan has made is to the way her team is organized.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Userpilot

JANUARY 10, 2022

Creating a customer journey map can help your SaaS customer success team identify key AHA moments for them to drive customers towards. Customer success teams are your first line of defense in ensuring users accomplish their JTBD (job-to-be-done) so don’t hesitate to invest in employee training. Kontentino interactive walkthrough.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98