Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. Joe Leech, Product Strategy Consultant.

User Testing 87

User Testing Data Visualization Workshop Product Research 87

Bain Public

JUNE 7, 2020

Paul’s unique experience brings together the necessity of great engineering and the beauty of product strategy. With this, he has identified an actionable process that enables him to offer concrete messages about product management and operations. Title: Women’s Founder Project: Product/Market Fit. Date: June 27th.

Workshop 52

Workshop Customer Experience User Testing Leadership 52

Product Innovation Educators

SEPTEMBER 1, 2017

It’s a critical perspective and one successful product managers and business have… [link]. How product managers can avoid bias. A colleague recently told me about the overt biases of a market researcher he worked with. 5 actions that make product marketers successful. This is product lifecycle management.

Data Visualization 48

Data Visualization Customer Feedback Product Management Product Manager 48

Good Product Manager

JANUARY 29, 2017

Take the 2017 SiriusDecisions Product Management Tools Survey now ! Wednesday, February 8 : I’ll be moderating a panel discussion on How To Enable Sales for the San Francisco Product Marketing Meetup. Applying Agile to Marketing. and How Microsoft Applied Agile Marketing to Office365.

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Good Product Manager

JANUARY 29, 2017

Take the 2017 SiriusDecisions Product Management Tools Survey now ! Wednesday, February 8 : I’ll be moderating a panel discussion on How To Enable Sales for the San Francisco Product Marketing Meetup. Applying Agile to Marketing. and How Microsoft Applied Agile Marketing to Office365. SFCQu1kJTD. .

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

The Product Coalition

AUGUST 24, 2021

venture capital investments, 1995–2017: [link] The burst of the bubble (also known as the dot-com crash ), took place in the early 2000s and was a critical turning point for the technology industry. Enterprises such as Qualcomm and Cisco lost some portion of their market share, while Amazon and eBay had declines in their company valuations.

User Testing 146

User Testing Development Customer Experience Product Research 146

Mind the Product

MAY 25, 2018

After the 12-week build, a team of three was tasked with validating and growing the product: myself, and two talented marketers. Until this point, we’d had to improvise with our growth tactics, and growth had been entirely marketing or partnership driven. 2017 – Scaling and Going Viral. 2013 – Launch as Yimby.

User Testing 112

User Testing Weak Development Team Onboarding KPIs Customer Experience 112

The Product Coalition

MAY 15, 2019

As the name the “Brand Men” suggest the origins of Product Management was truely in marketing. Largely contained to that area, Product Managers were focused on product sales through pulling promotions, price and marketing levers, largely leaving the development of the actual product to others.

Product Management 92

Product Management Product Manager User Testing Product Research 92

Bain Public

MARCH 20, 2021

I share my passion for product through workshops, published articles and speaking engagements. Interested in having me speak or attend an event? Reach out to me. Below is a list of my upcoming and past speaking engagements. Flash Belt 2008, Minneapolis, U.S. Flash Forward 2008, San Francisco, U.S.

Artificial Inteligence 52

Artificial Inteligence User Testing Workshop Roadmap 52

Innovatemap

AUGUST 12, 2021

That said, there’s also little room for forgiveness when it comes to poorly-crafted, slow-moving and non-intuitive digital products. When I started collaborating with investors in 2017, one of the most common pains I heard was about increasing deal flow. In 2021, it’s the opposite.

Startups 52

Startups Product Research User Testing Research Software 52

bpma ProductHub

APRIL 10, 2017

The discussion topics were inspired by a blog post from Fresh Tilled Soil on Building a Product Roadmap. Boston Women in Product (BWP) hosted “Product Roadmaps: A Roundtable Discussion” on March 28th, 2017. Creating a Focused Product Roadmap. Here are some insights from the discussion.

Roadmap 150

Roadmap Customer Feedback Feedback Software Data Visualization 150

Bain Public

AUGUST 13, 2019

When building a product strategy, it can get tricky to predict and prevent which features will be of use and which ones will be unnecessary. Our research indicates that having an established formal product management process or methodology is a critical first step to executing a solid product strategy.

Data Visualization 40

Data Visualization User Testing Reporting Tools Development 40

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Rahul Vohra: The Product-Market Fit Engine. Talks from BoS USA 2017. Talks from BoS Europe 2017. Eric Ries: The Startup Way.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Userpilot

JANUARY 10, 2022

In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? When it comes to tracking customer behavior, Custify is one of the best tools on the market. No worries!

Feedback Software 89

Feedback Software Analytic Tools Research Software User Testing 89

Intercom, Inc.

FEBRUARY 7, 2019

Just yesterday, someone in the product marketing team shared a Coda doc with me that’s acting as the entire project plan and content repository for another whole of our marketing site we’re working on. Tell me, though, what’s the underlying product strategy at play here? I absolutely love it.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171