2018 Branding Messaging Weak Development Team 
Intercom, Inc.
DECEMBER 19, 2018
Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Here is our collection of the Inside Intercom highlights from 2018. Lessons learned from scaling a team.
Business of Software Conference
AUGUST 30, 2019
Claire Suellentrop (Founder/CMO, Userlist.io) – Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging from Business of Software Conference. So I have talked about jobs to be done and how you can use it specifically for marketing as opposed to just for product development at a couple of conferences.
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Business of Software Conference
JUNE 27, 2019
There are 3 reasons your team isn’t doing what you want them to do, says Mikey Trafton. In his 3rd talk at Business of Software, Mikey picked up from where he left off at the end of his previous talk ‘ How To Recruit A Badass Team ‘ You’ve hired a great team, but you need to learn how to manage them.
The Product Coalition
FEBRUARY 6, 2020
To meet these expectations, companies had to shift their marketing focus from creating brand awareness to managing customer relationships and life cycles. Europe lags behind North America and China in almost all respects, while in China the development of digital marketing is closely intertwined with the active development of e-commerce.
Business of Software Conference
JUNE 20, 2019
In 2018, Balsamiq celebrated its 10th Birthday – an impressive achievement for any SaaS company. In this talk from BoS USA 2018 he shared another honest update about his worries in Balsamiq’s milestone 10th year. I even left a bunch of slack channels for different projects, different teams. Very little drama.
Intercom, Inc.
FEBRUARY 1, 2018
In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation.
Intercom, Inc.
APRIL 22, 2021
If you’re a senior engineer and want to further your career, what skills should you develop? Moving forward in your career, avoid the trap of doing work that feels high-impact, but it’s actually not , or work that makes you look good at the expense of the project and the team. How do people move into staff engineering roles?
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