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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Startups often struggle to communicate the value of their products, particularly in sales meetings. April Dunford BoS USA Online 2020 from Business of Software Conference. And we’re a tiny little startup, some of those things look really expensive. Now I’m a startup. April Dunford // Ambient Strategy.

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The Unintentional Career of John Cutler

Mind the Product

Every relationship where you help people initially has a power differential. I’ve enjoyed working in UX research , in startups, so I imagine what I’m doing for Amplitude as a product. Let’s think of products as a differentiated delivery mechanism of some value exchange. Who has the power? I enjoy product.

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