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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Startups often struggle to communicate the value of their products, particularly in sales meetings. April Dunford BoS USA Online 2020 from Business of Software Conference. Get Weekly Advice From Software Experts. But they don’t necessarily know what the state of the art is on these technologies.

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode of Inside Intercom, our Director of Brand Marketing Sarah Tran had the honour of sitting down with Amanda for a chat about how governments can leverage technology to build better services and empower its citizens.

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The Unintentional Career of John Cutler

Mind the Product

Currently, John is the product evangelist at San Francisco product analytics software developer Amplitude. By this he means that he doesn’t spend his time directly advocating for Amplitude products: “Although I think we have an amazing product, my role focuses on the surrounding systems and ‘culture’.”. “I I enjoy product.

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Leading the Change: How Ellen Juhlin Introduced Discovery Habits at Orion Labs

Product Talk

It involves strengthening your understanding of business outcomes , fostering collaboration in product trios , and cultivating many other habits like conducting regular story-based interviews , mapping opportunities on the opportunity solution tree , and identifying and testing assumptions. Teresa: Who are your typical customers?

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Launching a New Breakout Product | Jason Fried | BoS USA Online 2020

Business of Software Conference

Jason Fried is co-founder of Basecamp, a private company based in Chicago that builds the best web tools possible with the least number of features necessary. The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store.

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Kevin Indig on searching for meaning and the meaning of search

Intercom, Inc.

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. Kevin: Absolutely. Kevin: Absolutely.

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How To Manage Your Badass Team | Mikey Trafton, Alamo Drafthouse Cinemas | BoS USA 2018

Business of Software Conference

Mikey Trafton, CTO, Alamo Drafthouse Cinemas. In his 3rd talk at Business of Software, Mikey picked up from where he left off at the end of his previous talk ‘ How To Recruit A Badass Team ‘ You’ve hired a great team, but you need to learn how to manage them. They don’t know what you want them to do. Transcript.