Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 92

Feedback Software Analytic Tools Research Software User Testing 92

Userpilot

MARCH 29, 2022

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

Feedback Software 91

Feedback Software Onboarding KPIs User Testing Strategy 91

The Product Coalition

MARCH 3, 2023

Time to prioritize the whole Customer Journey (CJ). Products that delight customers and fuel growth loops are essential. But with the rise of digital channels, customers interact with businesses in multiple ways that drive the overall experience. It’s about Customer-Led Growth. It’s all the above simultaneously.

Customer Experience 128

Customer Experience Customer Feedback User Testing User Friction 128

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? Regardless of the outcomes, I realized that I loved building businesses; However, during that time, we didn’t know anything about Go-to-Market (GTM) strategies or how to apply them when one wants to launch a product or service.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it! Are you in?

Data Visualization 83

Data Visualization Analytic Tools Embedded Analytics Feedback Software 83

Userpilot

NOVEMBER 28, 2022

Did you know reengaging churned customers is possible? Companies lose revenue because they mistakenly think churned users are gone forever. It’s true that you can’t win back everyone that goes radio silent or deactivates their accounts, but the right strategy will help you regain many of them. Unresponsive customer support.

Feedback Software 91

Feedback Software Analytic Tools User Friction Customer Feedback 91

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

Data Visualization 82

Data Visualization User Testing Analytic Tools Customer Feedback 82

Userpilot

JANUARY 22, 2024

The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. A good product marketing framework has three main components: a go-to-market strategy , a product marketing strategy, and a growth strategy.

Feedback Software 92

Feedback Software Research Software Analytic Tools Product Research 92

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience? Build loyalty.

Customer Experience 77

Customer Experience User Testing Customer Feedback Feedback Software 77

Userpilot

MAY 3, 2022

Pair that with in-app communication and you’ve got a pretty good marketing strategy. When you’re trying to sell to an upmarket target audience, you have to realize that the sales process is a lot more hands-on than the search engine optimization or inbound marketing efforts that you used to get your current customers.

Enterprise 93

Enterprise Strategy Marketing Outbound 93

Userpilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? While it’s important to acquire new customers for growth, retaining existing customers is imperative to ensure long-term success. So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates.

Customer Experience 83

Customer Experience Customer Feedback User Testing Data Visualization 83

The Product Coalition

FEBRUARY 15, 2024

From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching. Personalized customer experiences The modern era demands personalized interactions. This enriches the overall customer experience and fosters satisfaction and loyalty.

Generative AI 108

Generative AI Data Visualization Reporting Tools Research Software 108

Business of Software Conference

JULY 19, 2023

So how has Barbie successfully integrated software technologies into its marketing campaigns and adopted innovative business models, making her an inspiring case study for businesses looking to learn from their strategies? Barbie’s success story offers valuable insights into how a classic brand can adapt and thrive in the digital age.

User Friction 98

User Friction Customer Feedback Advertising Differentiation 98

Userpilot

SEPTEMBER 4, 2023

In today’s PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

Feedback Software 92

Feedback Software Analytic Tools Data Visualization Customer Feedback 92

UX Planet

JANUARY 29, 2024

⚔️ User Personas Based on the target users I created these User Personas to identify what are the goals of our users & what are their pain points which can be solved through this app. Identified use cases Based on the User Personas I identified several use cases which can be incorporated in the app.

Customer Experience 76

Customer Experience Travel Feedback Software UX 76

Userpilot

SEPTEMBER 25, 2023

TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. It’s a popular strategy in the enterprise software space. Even the most successful ones have sales teams to close deals with high-value customers. Customer journeys under the two growth strategies.

Analytic Tools 90

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 90

UX Planet

JANUARY 23, 2024

Here are some important features to note: Enhanced Measurement : Google Analytics 4 provides enhanced measurement capabilities, allowing you to track user interactions and events more accurately. Exploration Reports : GA4 offers exploration reports for advanced and customized data analysis, giving you deeper insights into user behavior.

Data Visualization 87

Data Visualization Analytic Tools User Testing UX 87

Userpilot

FEBRUARY 21, 2022

The launch phase revolves around building and implementing your go-to-market (GTM) strategy. marketing teams use GTM tactics like launching the product on Product Hunt , content marketing, paid advertising, and product demos. Setting your KPIs will help you track the effectiveness of your marketing strategy.

Research Software 93

Research Software Feedback Software Onboarding KPIs Product launches 93

UX Studio

MARCH 30, 2024

By carefully selecting participants who represent the target audience, researchers can gather meaningful insights into that specific user group’s behaviors, needs, and pain points. It’s usually effective when the company has an easy way to reach users – like a mailing list or newsletter.

User Testing 67

User Testing Research Software Customer Experience Product Research 67

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Strategies that drive engagement and i ncrease customer retention : announce new features in-app, use in-app gamification to drive engagement, and use exit surveys to reduce churn. What does a software marketing strategy for SaaS looks like?

Feedback Software 90

Feedback Software Analytic Tools Research Software Software Review 90

Userpilot

AUGUST 15, 2022

Wondering how customer sentiment analysis can improve your product’s customer experience and generate more profits? Today’s businesses use numerous sentiment analysis tools to figure out the different emotions that customers go through while exploring your products and services. What is customer sentiment analysis?

Feedback Software 93

Feedback Software Data Visualization Analytic Tools User Testing 93

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. However, the focus of product service management is on delivering a delightful service and fostering relationships with customers. Are you ready for the deep dive?

Data Visualization 95

Data Visualization User Testing Research Software Feedback Software 95

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 99

Product launches Product Research Data Visualization Research Software 99

Userpilot

MARCH 24, 2024

Forgot password user flow. Onboarding flow for new users. Referral user flow. Plan upgrade user flow. Review generation user flow. New feature release user flow. Cross-sell user flow. Customer support user flow. Account cancellation user flow. Onboarding flow for new users.

Data Visualization 96

Data Visualization Customer Feedback Analytic Tools User Testing 96

Product Innovation Educators

JANUARY 10, 2022

She has built products in industries including broadcasting, media, advertising, technology, government, consumer, robotics, and wine. 18:40] Strategy. Strategy is converting your mission into steps. Design: What is our solution to those pain points? 22:13] Prioritization.

User Testing 90

User Testing Product Management Product Manager Vision 90

Usersnap

APRIL 29, 2023

From staying on top of market trends, user needs, customer feedback , and industry insights to managing their resources, and planning what’s ahead for their product. Heyday is a chatbot for e-commerce websites that takes care of responding to customers in sales and support situations.

ChatGPT 105

ChatGPT Feedback Software Artificial Inteligence Reporting Tools 105

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. Market and customer research. Is the problem big enough?

Product launches 91

Product launches Product Research User Testing Research Software 91

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. How do you gather customer feedback today?

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Userpilot

MARCH 8, 2022

The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory. How product strategy uses a company's vision to fuel profitability. Susan Stavitzski – Customer-Driven Product Person and Product Leader.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Strategies that drive engagement and i ncrease customer retention : announce new features in-app, use in-app gamification to drive engagement, and use exit surveys to reduce churn. What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Strategies that drive engagement and i ncrease customer retention : announce new features in-app, use in-app gamification to drive engagement, and use exit surveys to reduce churn. What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Amplitude

DECEMBER 6, 2020

If all users of your audience were exactly alike, your customer lifecycle and tech stack would be simple: . You’d only need one marketing channel to find your users. Sadly, this isn’t the case—so your users will invariably find and engage with your product for a variety of reasons, and from a variety of different sources. .

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

Mind the Product

AUGUST 15, 2018

Today, however, I’m the Chief Product Officer of a small digital advertising startup, making difficult product decisions and helping the company to grow. This was the situation at 130-year-old fashion house Jaeger, which I joined to help set and deliver its strategy for the next few years. Questions included: Who are our customers?

Reporting Tools 73

Reporting Tools Feedback Software Data Visualization Artificial Inteligence 73

Userpilot

NOVEMBER 22, 2022

A user segment is a distinct group of customers with specific shared needs, characteristics, or actions. A user persona is a fictional character whose characteristics and goals mimic those of your ideal customer. User segments are relatively high-level categorical classifications of groups of people.

User Testing 94

User Testing Research Software Customer Experience Feedback Software 94

Userpilot

DECEMBER 6, 2022

A product trial is an aspect of a product-led growth strategy: using the product itself to attract and convert new customers. Customer onboarding is a broad term describing the range of activities about getting customers into and experiencing value from your product. helps customers experience value faster).

Feedback Software 96

Feedback Software Analytic Tools Customer Feedback Customer Experience 96

Intercom, Inc.

DECEMBER 16, 2019

Just two years ago, only 29% of marketers reported ABM to be an effective strategy. Account-based marketing (ABM) is a targeting strategy where businesses market and sell to accounts – different people at one company – rather than to individual prospects at many different companies. Customer-centric approach to growing revenue.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189