Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

User Testing 104

User Testing Product Research Research Software Data Visualization 104

Userpilot

JUNE 12, 2023

We’ll also show you tools that will simplify everything. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys?

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights. Why should you perform sentiment analysis? Get your free Userpilot demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

Userpilot

JANUARY 9, 2023

This article considers all you need to know about retention marketing. What tools can help you personalize the customer experience? Customer retention marketing is any marketing that aims to keep both new and current customers happy. How can a personalized experience help drive retention? Let’s begin!

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. You normally use customer discovery questions as a part of the initial market and customer research.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. A short survey that asks how easy it is to perform a certain task with your app. Allowing you to personalize your marketing messages better.

Customer Feedback 96

Customer Feedback User Testing Feedback Software Product Research 96

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Choosing the right tool to work with can make your life easier. What is a product launch? outlined in your plan.

Product launches 106

Product launches Product Research Data Visualization Research Software 106

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. In-app onboarding.

Product launches 98

Product launches Product Research User Testing Research Software 98

Userpilot

JUNE 30, 2023

VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. By collecting and analyzing feedback through VoC surveys, SaaS businesses can gain valuable insights about customers. How satisfied are you with {feature}?

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Go-to-market strategy. Also, focus on what differentiates your product in the market.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Revulytics

MARCH 20, 2018

It’s likely that your software is a component (or perhaps even the crux) of many of the initiatives that are driving long-term value for your customers’ customers. By tracking software events with Revulytics Usage Intelligence , your company can quantify the actual number of unique users who actively engage with the legacy feature.

Data Visualization 60

Data Visualization Analytic Tools Customer Feedback User Testing 60

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing. Who is a product marketing manager?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

The Product Coalition

JULY 8, 2020

It’s time to stop passively observing your analytics and start engaging your users. The data you can use in your daily job is either operational (analytics) or experiential (feedback). First things first, what’s the problem with Analytics data? With Google Analytics, Paul sees behavior changes based on past updates.

Feedback Software 82

Feedback Software Data Visualization Customer Feedback User Testing 82

The Product HQ

MAY 10, 2024

Big data analytics is a growing global market expected to reach $550 billion by 2028. If you are already doing a job, you must acquire relevant experience in data science, data analytics, product development, and product strategy and roadmaps. This guide covers everything you need to know. How to do it?

Data Visualization 52

Data Visualization Customer Experience Artificial Inteligence Certifications 52

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. What skills do I need as a product marketing manager?

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Userpilot

OCTOBER 13, 2022

To differentiate your product successfully, conduct market research, track product usage , and collect feedback to identify user needs. Product-market fit is a good indication of how competitive your product is. All the development, marketing, and branding decisions need to be informed by your product vision.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

Userpilot

MAY 17, 2024

Looking for the perfect product feedback tools for collecting insightful data? With so many similar tools available on the market, it can seem difficult to pick the best one for your company. TL;DR A product feedback tool is software designed to simplify the process of gathering, organizing, and analyzing user feedback.

Feedback Software 52

Feedback Software Data Visualization Analytic Tools Research Software 52

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

PMLesson's Ace the PM Interview

MAY 5, 2020

At Google, Product Marketing Managers are responsible for knowing the user, knowing the magic and connecting the two. Being able to demonstrate how products solve people's problems, making sure products are communicated in a user-first mentality and allowing the technology speak for itself.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

JUNE 26, 2023

Picking the right product experience platform is an important task for any product manager. In this article, we’ll be conducting an in-depth analysis and comparison of the 15 best tools currently available on the market. If you’re looking for an all-in-one tool with great pricing, then give Userpilot a go.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Reporting Tools 98

Usersnap

FEBRUARY 17, 2022

Getting user feedback is key to SaaS product growth (or any company’s growth, for that matter). And a seemingly small thing like placing feedback widget on your website, in your mobile app, or in your digital product can go a long way. A feedback plugin is a small software that can be added to WordPress and other websites.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Research Software 98

Amplitude

JUNE 29, 2017

Unlike average users who wait to hear from you, power users leave comments, in-app reviews and email you. With your cohorts you can track things like how many times each group used your app and their retention. Once you have your cohorts, track what each group does in your app. They reach out to you first and give you feedback.

User Testing 86

User Testing Customer Feedback Customer Experience Feedback Software 86

PMLesson's Ace the PM Interview

MAY 4, 2022

Estimate the market size for a new product. Have you ever investigated a technology product and instantly had a good feeling for what it was? If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work. What is a Product Marketing Manager? . - Why do you want to be a PMM?

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

Userpilot

APRIL 26, 2024

Customer success is a core growth driver for any SaaS business. The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. We have created an ultimate guide that will serve as a blueprint for SaaS owners to maximize SaaS customer success in 2024.

Feedback Software 81

Feedback Software Analytic Tools Research Software User Testing 81

Userpilot

AUGUST 10, 2023

TL;DR Product discovery is the process of researching customer problems that need solving and developing solutions they’re ready to pay for. Step 2 involves using customer feedback , interviews, and analytics for customer and market research. Let’s get right to it! What is the product discovery process?

Product Research 98

Product Research Analytic Tools Feedback Software Research Software 98

Userpilot

MAY 9, 2024

The article will teach you how to design an onboarding strategy for your SaaS. TL;DR Customer onboarding helps new users understand and engage with a SaaS product effectively. Use analytics to evaluate the effectiveness of your onboarding process and make data-driven decisions to optimize user engagement and retention.

Onboarding KPIs 52

Onboarding KPIs User Testing Data Visualization Analytic Tools 52

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Building user personas helps the entire team better understand user needs and build solutions that satisfy them well. Discover solutions through user research. Interested?

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Mixpanel

AUGUST 3, 2023

How can you support audience tracking with product analytics? Grow and scale How does marketing strategy change as the company matures? What tools can enhance a marketing strategy at scale? How can you align your team around growth marketing metrics? Conclusion Intro Marketing can be a bit of a roller coaster.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you build your marketing strategy around the funnel? How can you support audience tracking with product analytics? Grow and scale How does marketing strategy change as the company matures? Revenue-led.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Usersnap

MAY 2, 2019

Getting user feedback is key to SaaS product growth (or any company’s growth, for that matter.). And a seemingly small thing like placing a user feedback button on your website or in your app can go a long way for your product. Let’s look at some of the tools you can use to create feedback buttons for your website and application.

Feedback Software 85

Feedback Software Data Visualization Analytic Tools Research Software 85

Userpilot

JANUARY 10, 2022

Customer Success is a core growth driver for any SaaS business. In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. We have created an ultimate guide that will serve as a blueprint for SaaS owners to maximize SaaS customer success in 2022.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Mixpanel

AUGUST 3, 2023

Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you build your marketing strategy around the funnel? How can you support audience tracking with product analytics? Grow and scale How does marketing strategy change as the company matures? Revenue-led.

Analytic Tools 40

Analytic Tools Data Visualization Customer Experience User Testing 40

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. These are just the tools, however. They’re not just creating great users of their software.

Education 52

Education User Testing Customer Experience Research Software 52

Userpilot

OCTOBER 6, 2022

One processes the data while the other uses data to develop solutions that meet user needs. Usage tracking tools allow data product managers to measure the value of different features. A data PM can use UX analytics tools to record and analyze user behavior in-app to optimize the UI.

Data Visualization 98

Data Visualization Customer Feedback Analytic Tools User Testing 98

Userpilot

AUGUST 15, 2023

Your launch plan should contain the following: Detailed market research and competitive analysis that examines the current market state and identifies the needs of your target user. For a successful launch campaign, you’ll need to A/B test your messaging and test your product ahead of launch day.

Product launches 98

Product launches User Testing Feedback Software Research Software 98