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Product Strategies for Non-Strategists

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

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Product Strategy 101: How to Continue When There Isn’t a Right Answer

The Product Coalition

Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. It is very rare to simply sit in the room until everything is sorted out and have a clear vision and strategy as an immediate outcome. You see, when it comes to product strategy, there isn’t a right answer ?—?the

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Everything You Need to Know About Creating User Personas for Enterprise Applications

UX Planet

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. Imagine there are ten different types of users who will interact with your product, each with unique goals and ways of using the interface. The challenge?

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Essential B2B Product Manager Skills

The Product HQ

As a result, the competitor of the company that B2B product managers work for has the edge in winning customers. So B2B product managers must expose themselves to the outside world and conduct market research and evaluations for new products. Telling a great story about the product is a challenging task.

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High-Value Customers: How to Build a Great Product Strategy

The Product Coalition

For some companies, these customers can be B2-B customers, and for some companies, they are B2C. For some users, it can be providing the best customer support, on-demand priority customer support, advanced product features, or personalized product features and experiences.

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16 Best Product Growth Tools For SaaS Companies in 2024

Userpilot

Are you doing enough to lead your company toward product-led growth ? Given the right product growth tools you can transform your product into a self-growth machine. Curious about the tools that make this happen? In this article, we’ll go over 16 tools that each product team may want to have in.

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We attended INDUSTRY: The Product Conference & here's what we learned

Bain Public

Product Collective’s INDUSTRY: The Product Conference was created in Ohio by product people Paul McAvinchey, Mike Belsito, and Rebecca Feliciano with the goal of bringing the best software product management professionals together. QUESTION 1: Do you think that company strategy and product strategy are the same?