Userpilot

AUGUST 10, 2023

TL;DR Active users are those that interact with your platform over a given period. Monthly active users (MAU) refer to the number of unique users that engage with your app in a month. Your Weekly active users (WAU) are the number of unique users that engage with your app in a week. Track in-app user activity with custom events.

Analytic Tools 86

Analytic Tools Onboarding KPIs Customer Experience Customer Feedback 86

Userpilot

JANUARY 12, 2023

You’ll struggle to boost user engagement and retention if you don’t clearly define what an engaged user is. You’ll also learn how to calculate user engagement for your SaaS. You’ll also learn how to calculate user engagement for your SaaS. Use feature tags, Heatmaps, and NPS.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. Some of the most common onboarding challenges are high user churn, low feature adoption , poorly converting marketing emails, support issues, and users failing to reach the activation point.

Feedback Software 97

Feedback Software Onboarding KPIs Analytic Tools User Testing 97

Userpilot

DECEMBER 19, 2023

SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.

Feedback Software 95

Feedback Software Analytic Tools Product Research User Friction 95

Userpilot

JUNE 30, 2023

Customer engagement lies at the heart of every thriving SaaS product. In this article, we will delve into the top 12 strategic customer engagement tactics and then look at some of the leading customer engagement examples in the SaaS industry. TL;DR A customer engagement strategy combines activities and tactics to drive engagement.

Customer Experience 90

Customer Experience Customer Feedback Feedback Software Analytic Tools 90

Userpilot

JANUARY 30, 2023

This article features all the nooks and crannies that will help you learn how to analyse the customer journey using behavioral analytics. It delves into the process of collecting customer behavioral data for SaaS and explores real-life examples of how to act on all the data. Use Userpilot’s feature tagging to identify unused features.

Analytic Tools 97

Analytic Tools Data Visualization Customer Feedback Feedback Software 97

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. The customer lifecycle in SaaS consists of 5 stages: reach, acquisition, conversion , retention, and loyalty.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 26, 2022

Goals vs segments: how do they matter in SaaS? SaaS businesses tend to have heterogeneous customer bases, which means you will probably have customers with different needs. Goals in SaaS are conversion points along the customer journey that you want your users to reach. Goals and segments are equally important in SaaS.

Customer Feedback 97

Customer Feedback Customer Experience User Testing Feedback Software 97

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

Product Research 90

Product Research Onboarding KPIs Customer Experience Data Visualization 90

Userpilot

JANUARY 27, 2023

As a SaaS product manager , how do you give users a chance to experience your product value? So why not look at our 15 B2B SaaS free trial best practices that will help you boost your conversion rates? So why not look at our 15 B2B SaaS free trial best practices that will help you boost your conversion rates?

Feedback Software 98

Feedback Software Analytic Tools B2B Data Visualization 98

Userpilot

JUNE 8, 2023

It encompasses a wealth of data like user actions, feature usage, and beyond. As a result, you get the key that opens the door to a treasure of product growth insights for your SaaS business. TL;DR Event data refers to customer-generated information that indicates specific customer activities. Why should you collect event data?

Feedback Software 95

Feedback Software Analytic Tools Data Visualization Events 95

Userpilot

DECEMBER 21, 2022

Key product metrics to track and optimize include Customer Acquisition Cost, Number of Active Users, Time to Value , Feature Usage Rate , Net Promoter Score , Customer Lifetime Value , Customer Retention Rate , Churn Rate, Customer Satisfaction Score, and Monthly Recurring Revenue. Number of Active Users (DAU or MAU).

Analytic Tools 98

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 98

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result. Improve feature engagement with interactive walkthroughs. Book a demo to learn more!

Feedback Software 92

Feedback Software User Testing Customer Experience User Friction 92

Userpilot

MARCH 14, 2023

In SaaS, user segmentation is more granular than customer segmentation : customers are accounts and users are individuals within an account. By segmenting users, product managers can deliver tailored onboarding experiences via personalized in-app content and relevant feature highlights. In SaaS, there are free, trial, and paid users.

Analytic Tools 97

Analytic Tools User Testing Customer Feedback Feedback Software 97

Userpilot

FEBRUARY 10, 2022

Wondering how you can improve the product adoption rate of your SaaS business? Without product adoption, your new users will remain stuck in the activation stage, and there will be no growth. As users adopt more and more features down their journey and continue getting value from them, they become loyal and profitable customers.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 98

Userpilot

OCTOBER 4, 2022

Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. A customer activation strategy is about devising the most effective customer journey in pursuit of that aim.

User Testing 95

User Testing Customer Experience Customer Feedback Data Visualization 95

Userpilot

MAY 16, 2023

Looking to implement the top customer engagement trends in 2023 for your SaaS business? This article has compiled the top 13 SaaS customer engagement trends you should follow in 2023 to help you navigate the emerging trends. TL; DR Customer engagement refers to the active interaction between customers and products.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MAY 23, 2023

In this article, we’re going to unpack how AI customer experience can completely transform how people engage with your SaaS. Using AI and machine learning within your SaaS can bring huge benefits. There are a huge number of examples to draw from across the SaaS world. All of this boosts customer loyalty.

Analytic Tools 94

Analytic Tools Feedback Software Research Software Customer Experience 94

Userpilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? 15% is a good free trial conversion rate for SaaS products. 15% is a good free trial conversion rate for SaaS products. There are four different types of free trial models in SaaS: freemium, opt-in, opt-out, and reverse trial.

Feedback Software 94

Feedback Software Onboarding KPIs Strategy Customer Experience 94

Userpilot

JUNE 12, 2023

This sort of onboarding can help you and your team in many ways: faster time to value , an increase in feature adoption rates , and a boost in customer satisfaction (which should be one of your core success metrics). Next, define what the key activation points in the journey are. Boosts feature adoption.

Analytic Tools 90

Analytic Tools Feedback Software Onboarding KPIs User Testing 90

Userpilot

JULY 30, 2023

So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates. Customer retention is the process of using activities and strategies to build strong customer relationships and thus, lead to loyal customers and repeat purchases. What is customer retention?

Customer Experience 94

Customer Experience Customer Feedback User Testing Data Visualization 94

Userpilot

JANUARY 31, 2023

TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market. A successful product launch helps SaaS companies establish themselves in the market, increase brand awareness, and drive more revenue. Launch phase: It revolves around the actual launch date of your product or feature.

Onboarding KPIs 97

Onboarding KPIs Product launches Analytic Tools Feedback Software 97

Userpilot

NOVEMBER 19, 2022

Customer segmentation refers to dividing your customers into groups based on shared characteristics — demographics (location, age, gender) or their in-app behavior (purchase history, website activity, app usage). Personalization in SaaS is about delivering relevant experiences to relevant customer segments. What is personalization?

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

APRIL 14, 2022

Tools you can use to boost your retention rate. For SaaS industries, the minimum CRR is 35 %. These are customers who keep renewing their subscriptions and actively engage with your product. Consequently, a high retention rate brings in new customers, increases ROI, and boosts loyalty. Standard retention rates.

Feedback Software 98

Feedback Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

APRIL 19, 2022

What is the PES score, and how is it relevant to the success of your SaaS business? As a SaaS business model is usually subscription-based, customer retention is crucial to its success. Furthermore, it may assist you with making certain decisions at the board level about future investments in your SaaS business.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs User Testing 98

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? A resource center reduces support workload , boosts customer satisfaction , drives retention , and empowers self-service. This can include blogs, case studies, webinars , video tutorials , checklists, and interactive walkthroughs.

Feedback Software 101

Feedback Software Analytic Tools Research Software Data Visualization 101

Userpilot

OCTOBER 10, 2022

In this article, we consider 10 SaaS product marketing examples. Whereas traditional marketing focuses on customer acquisition alone, product marketing drives everything from acquisition to activation , adoption, and retention. Loom uses onboarding checklists to encourage users to get fully activated. What made them successful?

Feedback Software 97

Feedback Software Research Software Product Research User Testing 97

Userpilot

JANUARY 26, 2022

Are you wondering how to effectively use SaaS analytics to reduce churn? SaaS analytics allow you to leverage the data to gain actionable insights and make informed decisions. In this post, we’ll discuss the most important SaaS metrics to analyze and some of the best SaaS analytics tools you can use to drive product growth.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 98

Userpilot

JANUARY 8, 2024

This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. How Clearcalcs improved user activation with Userpilot. For instance, use educational blog posts for awareness, case studies for consideration, and product demos for decision-making.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

APRIL 28, 2023

Implementing a product adoption framework can help you slash your churn rate and prevent people from leaving your product, transform your customers into your best marketing tool, and boost expansion revenue. The product adoption process has six stages: awareness, interest, evaluation, trial, activation , and adoption.

Analytic Tools 94

Analytic Tools Feedback Software Framework Onboarding KPIs 94

Userpilot

APRIL 23, 2023

Do you know which product health metrics to track to achieve long-term success for your SaaS business? Monthly recurring revenue tracks expected revenue from all active subscriptions to understand business health. The product activation rate determines the number of users successfully activating their accounts.

Onboarding KPIs 91

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 91

Userpilot

MARCH 8, 2022

With smart strategies and the right user analytics tools, you can leverage user analytics to improve SaaS metrics and unlock growth. User analytics lets you segment users based on their personas and use cases, analyze their activities, and improve product experiences for each of the groups. What is user analytics in SaaS?

Analytic Tools 98

Analytic Tools Data Visualization Onboarding KPIs Customer Experience 98

Userpilot

DECEMBER 21, 2022

How relevant is it to SaaS product management ? We also look at how to carry out the RFM analysis and some SaaS-specific examples. The Frequency score depends on how often the user engages with a product or feature. Loyal customers are active and have high retention. Try to re-engage them with discounts or new features.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

Userpilot

MARCH 10, 2022

Do you know that even a 5% increase in user retention can boost your profits by 25-125%? Since SaaS businesses are subscription-based models, most of the revenue comes from repeat purchases, i.e., user retention. Thus, improving user retention can help you boost revenue growth. What is user retention in SaaS?

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

Userpilot

MARCH 14, 2023

How do you boost your freemium conversion rate and accelerate your SaaS growth? TL;DR Freemium is a customer acquisition strategy that gives users access to basic functionality without paying while hiding the more advanced features behind the paywall. A SaaS conversion rate normally ranges between 1% and 10%.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

APRIL 29, 2022

Wondering what the value gap is and how it affects your SaaS product? By identifying and analyzing it, you can have better insight into which of your features users value the most?. In today’s article, we’ll be talking about the value gap in SaaS, how to identify it, and the tools and techniques you can use to close this gap.

Analytic Tools 98

Analytic Tools Data Visualization Customer Experience Customer Feedback 98

Userpilot

MAY 2, 2022

Vanity metrics vs actionable metrics SaaS: which ones should you choose for your SaaS business? A vanity metric in SaaS makes your business appear impressive on the outside but actually doesn’t provide insights into business performance. What are vanity metrics in SaaS? What are actionable metrics in SaaS?

Onboarding KPIs 104

Onboarding KPIs Research Software Analytic Tools Feedback Software 104