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How to Implement a Customer-Oriented Marketing Strategy and Drive SaaS Growth [Examples Included]

Userpilot

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. This blog post will give you all you need to create and implement a more customer-oriented marketing strategy. Want to learn how?

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The 15 Best SaaS Blogs To Learn New Techniques and Make Data-Driven Decisions [+ SaaS Bloggers & Influencers]

Userpilot

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

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The Complete Guide to Goal-Oriented User Onboarding for SaaS Companies

Userpilot

Any savvy product manager should have a rock-solid understanding of goal-oriented user onboarding. TL;DR User onboarding is the process of educating customers about how to experience value from your product as quickly as possible. What is goal-oriented user onboarding? Goal-oriented user onboarding: Delivers value faster.

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Top 11 Female Product Management Influencers to watch in 2022

Userpilot

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. Susan Stavitzski – Customer-Driven Product Person and Product Leader. CEO of Product Labs.

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Zigging vs. zagging: How HubSpot built a $30B company | Dharmesh Shah (co-founder/CTO)

Lenny Rachitsky

Brought to you by: • Explo —Embed customer-facing analytics in your product • Vanta —Automate compliance. Treat your company culture like a product, where your employees are the customers. Passion or proximity: Reflect on your level of interest and proximity to the problem or market segment the idea addresses.

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How to break into Silicon Valley

Andrew Chen

In my case, I was very interested in the state of the art on growing users, metrics, network effects, and marketing. Eventually, it became clear that a few small communities orienting the PayPal mafia were the furthest along in their thinking. A few months in, Robert Scoble linked to my blog from his, and that helped a ton.

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If You’re Not Checking UXD, You’re Gambling

UX Planet

This blog delves into the pivotal role of UXD, accompanied by real-world examples, to underscore why checking and elevating your UXD is not just a strategic move — it’s a business imperative. ? Increased Support Costs: Subpar user experiences often result in a surge of customer support inquiries.