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How to Build Your Dream Analytics Stack

Indicative

A strong analytics stack is foundational to being able to make sense of it all. Investing in a robust and efficient analytics stack is a necessity for a modern business in order to compete. It empowers each team across the organization to make data-driven decisions, with access to reporting and ad hoc analysis. .

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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. NPS scores or bug reports).

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User Friction in SaaS: How to Identify and Reduce User Experience Friction to Win More Customers

Userpilot

By reducing friction in your user experience, you will improve engagement , drive loyalty and retention, and ultimately boost conversions. In this article, we’ll cover: What is user friction and how it can kill your relationship with customers? How to identify user experience friction. Cognitive friction.

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AI in Customer Service: 10 Ways Artificial Intelligence Can Enhance Customer Experience

Userpilot

Here are some tactics for leveraging AI in customer service: Personalize the user experience and use AI to collect data and trigger relevant messages based on the customer segment. Add self-service support and use AI to show learning modules based on user needs and segmentation. But is it true today?

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Microcopy UX: Tips and Examples for Great UX Writing

Userpilot

TL;DR UX microcopy is the small snippets of text in the UI that help users interact effectively with the app or website. A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. Make it an instruction manual, not a poem.

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How to Use AI to Improve The Customer Experience in SaaS

Userpilot

By leveraging AI-powered solutions, SaaS companies can unlock a myriad of opportunities to enhance customer satisfaction, engagement , and overall user experience. In this article we’ll look at 10 ways to leverage AI in SaaS, specifically focusing on how it can revolutionize business processes and improve the customer experience.

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What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

This results in consistency in content output, including blogs, in-app communication , messaging, positioning , and brand voice. Performance management and reporting. Tracking and analytics are key parts of marketing. Analytics tools , therefore, are an important addition to your marketing technology toolkit.