Userpilot

JUNE 30, 2023

Customer engagement lies at the heart of every thriving SaaS product. In this article, we will delve into the top 12 strategic customer engagement tactics and then look at some of the leading customer engagement examples in the SaaS industry. A great use of AI in customer engagement is to refine microcopies for tooltips.

Customer Experience 74

Customer Experience Customer Feedback Feedback Software Analytic Tools 74

Userpilot

MAY 30, 2023

Leverage AI to generate simple and concise microcopy for your surveys. Leverage AI to generate simple and concise microcopy A good microcopy is short, on point, and has a vocabulary clear of technical jargon or complex terminology. Typical examples of SaaS include access to premium features and discounts.

User Testing 88

User Testing Product Research Customer Feedback Feedback Software 88

Userpilot

MAY 17, 2023

Explaining the purpose of each question with small tooltips and effective microcopy, like Miro’s welcome survey. Persuasive microcopies for welcome surveys If your introduction ends up too long, you can try breaking it down into small notes around the primary survey—exactly what Miro did with their questionnaire introduction.

Feedback Software 78

Feedback Software Analytic Tools Product Research User Testing 78

Userpilot

MAY 30, 2022

First impressions count, so getting your onboarding UI design right is critically important for any savvy SaaS owner. A signup flow is all about avoiding friction: you could use progress bars, an SSO option, or focus on using microcopy and in-app UI feedback. Avoid friction with microcopy and UI feedback. Ready to dive in?

Feedback Software 89

Feedback Software Research Software User Testing Customer Experience 89

Userpilot

JUNE 30, 2023

This article provides an overview of 19 popular AI content-writing tools that will help you create different content types, from in-app messages to long-form blog posts. Userpilot is a product adoption platform that offers an AI-powered writing assistant to generate SaaS microcopy. Let’s dive in!

Feedback Software 92

Feedback Software Analytic Tools Research Software Data Visualization 92

Userpilot

JULY 4, 2022

User experience is one of the factors contributing to the success of a SaaS product. Misleading links and buttons – add native tooltips, prompts, and relevant microcopy to guide users. Keep it simple and easy to engage with a specific call to action and microcopy. Keep it simple with short checklists.

Feedback Software 90

Feedback Software Analytic Tools Research Software User Testing 90

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. As a product or marketing manager , you’re probably getting an idea of how important willingness to pay is for SaaS businesses.

Research Software 92

Research Software Feedback Software Analytic Tools User Testing 92

Userpilot

NOVEMBER 28, 2022

These are aimed at educating prospects and new users on how to use a SaaS product. The average SaaS company has many use cases. How to supercharge your walkthroughs for better engagement: Use warm and inviting microcopy. Here’s how to do it: Use concise microcopy. Interactive walkthrough example from Rocketbots.

Feedback Software 90

Feedback Software Customer Experience Analytic Tools Embedded Analytics 90

Userpilot

JULY 31, 2023

Everybody in SaaS knows it’s relatively easy to attract users. 13 customer retention strategies for increasing the customer lifetime value Convinced to focus on retention marketing in your SaaS? Utilize Userpilot’s AI assistant to refine your microcopy. Looking to power up your retention marketing strategy?

Feedback Software 89

Feedback Software Analytic Tools Data Visualization Customer Feedback 89

Userpilot

MARCH 10, 2022

In SaaS, NDR is one of the most important metrics for customer retention. A healthy SaaS company should maintain an NDR of over 100% because it indicates that upgrades are outweighing downgrades and churn. You can use in-app help centers and NPS surveys to reduce churn and thus, improve your SaaS NDR rate. NDR average rates.

Analytic Tools 94

Analytic Tools Onboarding KPIs Customer Feedback Customer Experience 94

Userpilot

MAY 30, 2022

– contextual guidance feedback (tooltips, modals , banners, messages, and microcopy ). Feedback types for SaaS web apps: How to provide feedback using the user interface. Visual UI feedback examples for SaaS. Microcopy is also a form of UI feedback, offering small tips and guidance contextually.

Feedback Software 70

Feedback Software User Testing Customer Feedback Data Visualization 70

Userpilot

APRIL 9, 2020

They are the so-called microsurveys – and more and more SaaS companies are using them to collect valuable data – often right in their products. This level of responsiveness is crucial when it comes to negotiating the fast-moving world of SaaS. Your SaaS product is never truly finished. The NPS survey.

Feedback Software 96

Feedback Software Research Software Analytic Tools Data Visualization 96

Userpilot

AUGUST 30, 2022

This article shows you how to drive SaaS growth with upsells. Upselling in SaaS is measured using the expansion MRR metric (the extra monthly revenue from existing accounts). Don’t forget to personalize the microcopy as well. How do you measure upselling in SaaS companies? Yes, they do! The next segment is trial users.

Customer Experience 89

Customer Experience User Testing Product Research Onboarding KPIs 89

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. In SaaS, there are six marketing funnel stages across the top-of-the-funnel (ToFu), the middle-of-the-funnel (MoFu), and the bottom-of-the-funnel (BoFu). Userpilot ’s blog. It helps you visualize the customer journey.

B2B 96

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Userpilot

JULY 31, 2023

Intercom is a messaging platform and onboarding tool that enables SaaS businesses to communicate with their customers in an efficient way. HubSpot Service Hub – best Intercom alternative for growing businesses HubSpot is a well-established brand in the SaaS space. To see how Userpilot could replace Intercom, book the demo!

Analytic Tools 79

Analytic Tools Feedback Software Reporting Tools Data Visualization 79

Userpilot

MAY 16, 2022

Product-led onboarding is something of a revolution in the SaaS industry. As you’d expect, different SaaS companies adopt slightly different approaches around product-led onboarding. Product-led onboarding is derived from a wider school of thought increasingly popular across the SaaS industry: product-led growth.

User Testing 91

User Testing Customer Feedback Customer Experience Feedback Software 91

Userpilot

APRIL 28, 2023

Unless you’ve lived in a cave for the last year or so, you must have witnessed the shockwaves that AI is sending through the SaaS space. Microcopy : With AI copywriting you can test different copy formats and phrasing or voice tones to increase your adoption goals. User onboarding is no exception. Shall we dive in?

Artificial Inteligence 76

Artificial Inteligence User Testing Feedback Software Analytic Tools 76

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. What Is a Go-To-Market (GTM) Strategy For SaaS? A go-to-market strategy is your blueprint for successfully launching a new product in the SaaS market.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

JULY 18, 2023

Customization – so that you can set it up for the unique requirements of your SaaS operation. It helps SaaS businesses understand user behavior, optimize user experience, and improve conversion rates. 5 How to choose the best product management platform for your SaaS? Product management software: Hotjar.

Analytic Tools 87

Analytic Tools Feedback Software Research Software Reporting Tools 87

Userpilot

JUNE 19, 2023

By analyzing cohort retention rates , SaaS businesses can establish the lengths of the customer relationship, predict the customer lifetime value and use them to forecast future revenue. appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog. 5 steps to exceed retention goals.

Data Visualization 80

Data Visualization Analytic Tools Customer Experience Customer Feedback 80

Userpilot

OCTOBER 24, 2019

Product engagement is a key factor when it comes to a successful SaaS product. A lot of SaaS companies might actually have a product engagement manager without naming them as such. That’s because product engagement is one of the most important things a SaaS company can invest in. What a product engagement manager does.

Analytic Tools 75

Analytic Tools Data Visualization Customer Experience Product Research 75

Userpilot

SEPTEMBER 12, 2019

I recently wrote about some of the most common UX writing mistakes that I see SaaS companies make. I like to think of devspeak as the silent SaaS killer. This leads to unclear microcopy that ends up confusing people — a surefire way to stop your users from adopting your product. Secondly, your product will end up full of jargon.

UX 66

UX Customer Experience User Friction Messaging 66

Userpilot

JUNE 9, 2021

Create content: this can include case studies, videos, website copy and blog posts. Copywriting skills – PMs need to write short and snappy copy in-app for the users, and writing UX microcopy is a big challenge. As Surya S, Product Marketer at Animaker Inc. Speak about products with external and internal audiences.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

APRIL 21, 2022

Today, we’re going to take a closer look at the different types of microcopy, why it’s important, and go over five tips that will help you write better microcopy in the long run. Microcopy is the tiny words you can see on the websites and apps that guide users and contributes to customer satisfaction. What is SaaS microcopy?

Research Software 95

Research Software Customer Experience User Testing Customer Feedback 95

Userpilot

APRIL 14, 2023

Make sure the microcopy of your survey is limited to questions, answers, and contextual information for each question. There’re seven examples of welcome surveys from successful SaaS companies, including: Asana, with skippable surveys. Airtable, who knows how to add contextual microcopy.

Feedback Software 86

Feedback Software Product Research Data Visualization Customer Experience 86

Userpilot

APRIL 30, 2024

Growth marketing is essential for SaaS businesses to build lasting customer relationships , adapt quickly to market shifts, and drive consistent revenue. Why should SaaS companies invest in growth marketing? This is essential for SaaS company success because they depend on customer retention and lifetime value.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 94

Userpilot

JULY 22, 2022

What UX trends are shaping the SaaS industry in 2022? There’s no denying that UX design plays a significant role in the design of SaaS products. Here are some UX trends you should pay attention to: The shift toward multiple SSO signups will help SaaS companies create frictionless signup flow. Source: Userpilot.

Feedback Software 107

Feedback Software UX User Testing Embedded Analytics 107

Userzoom

APRIL 17, 2018

Trends posts are an easy win for any blog operating in the tech/marketing/digital industry. Now it’s time to make high-end aesthetics more affordable for SaaS founders around the world. As SaaS craftsmanship becomes more refined each year, we should expect another wave of frameworks and ready-made UI solutions.

Research Software 107

Research Software Feedback Software Analytic Tools User Testing 107

Userpilot

JANUARY 16, 2024

TL;DR A customer onboarding process flow chart is a visual tool that outlines the key stages of customer onboarding , aiding SaaS teams in creating consistent and effective onboarding experiences. Book the demo to see how it can help your SaaS. This is easy in SaaS products, all it takes is an in-app survey targeting new users.

Data Visualization 87

Data Visualization Feedback Software Analytic Tools Onboarding KPIs 87

Userpilot

SEPTEMBER 9, 2019

Recently, more and more SaaS companies have started to see the value in great UX writing. The copy that you use in your product (often referred to as “microcopy”) can have a dramatic effect on your users. Great microcopy often goes unnoticed. But today we’re going to look at the other side of microcopy.

UX 74

UX Customer Experience Banking User Testing 74

Userpilot

MAY 8, 2023

Userpilot’s State of SaaS Onboarding 2023 has just landed and we’re sharing the key insights. As every year, Userpilot has analyzed the onboarding practices of over 100 SaaS tools for its State of SaaS Onboarding report, and here’s a selection of the 12 most prominent trends we’ve seen.

Feedback Software 76

Feedback Software Analytic Tools Customer Feedback Data Visualization 76

Userpilot

OCTOBER 27, 2021

What is expansion MRR and how can you increase this important SaaS metric? In a world where SaaS metrics like MAUs have become the center of media attention, it can be easy to forget that satisfying your existing customers is more important than constantly finding new ones. Why expansion revenue is important.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Onboarding KPIs 90

Userpilot

JUNE 12, 2023

Best practices for driving feature adoption in your SaaS Let’s look at a number of techniques and best practices you could leverage to improve feature adoption across your entire user base. If this doesn’t work, experiment with the microcopy of your in-app messages.

Onboarding KPIs 17

Onboarding KPIs Analytic Tools Data Visualization Feedback Software 17

Userpilot

OCTOBER 13, 2021

Combining the right graphics, microcopy, and CTA to create more effective modals. In the same way, images can complement your microcopy to help users grasp the message on your modal window. When microcopy, your goal should be to help the user understand what the modal wants in a matter of seconds. Ahrefs notification UI modal.

Feedback Software 88

Feedback Software Reporting Tools User Testing Customer Experience 88

Userpilot

SEPTEMBER 15, 2022

It’s where you convince people to try your SaaS product by signing up for a free trial. As part of our State of SaaS findings , we reviewed over 100 SaaS applications and discovered that a poorly designed signup flow leaks prospects to the competition. State of SaaS findings for Frictionless signup stats.

Customer Experience 70

Customer Experience User Testing Data Visualization User Friction 70

Userpilot

JUNE 20, 2023

But what exactly is an onboarding time, and how do you improve it for your SaaS? TL;DR The customer onboarding time is the amount of time it takes SaaS companies to educate and turn new users into regular customers. But it’s impractical for most B2B SaaS products. Use a simple microcopy. Book a demo to try it out.

Customer Experience 88

Customer Experience Onboarding KPIs Analytic Tools Feedback Software 88

Userpilot

OCTOBER 21, 2022

Combine excellent microcopy with pre-filled templates to help users get started. UX onboarding best practices for SaaS companies. Basecamp, for example, combines excellent microcopy and templates to help users get started. Your in-app resource center is your secret sauce as a SaaS owner. Source: Basecamp. Source: Asana.

Feedback Software 64

Feedback Software Onboarding KPIs UX User Testing 64