Userpilot

MARCH 6, 2024

We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. The typical stages in a product funnel are Awareness, Interest, Consideration, Purchase, Retention , and Loyalty.

Analytic Tools 93

Analytic Tools Data Visualization Research Software Onboarding KPIs 93

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue.

Feedback Software 97

Feedback Software Analytic Tools Data Visualization Customer Feedback 97

Userpilot

APRIL 3, 2024

A resource center reduces support workload , boosts customer satisfaction , drives retention , and empowers self-service. This can include blogs, case studies, webinars , video tutorials , checklists, and interactive walkthroughs. Some of the most common you can use are: Blog posts. Why do you need a resource center?

Feedback Software 99

Feedback Software Analytic Tools Research Software Data Visualization 99

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 94

Product Marketing Onboarding KPIs User Testing Marketing 94

Userpilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Marketing segmentation comes in handy here. In this article, we cover: How is marketing segmentation used in customer retention? Why is retention important in SaaS?

Customer Experience 97

Customer Experience User Testing Feedback Software Customer Feedback 97

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 95

Feedback Software Analytic Tools Research Software Customer Experience 95

Userpilot

FEBRUARY 4, 2023

To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. You can use examples of strategic initiatives in your SaaS business to improve customer retention rates and drive feature discovery.

Feedback Software 96

Feedback Software Analytic Tools Research Software Product Research 96

Userpilot

FEBRUARY 26, 2024

What is marketing funnel analysis? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. The main stages in the marketing funnel are Awareness, Interest, Consideration, Intent, and Purchase. Book the demo!

Analytic Tools 100

Analytic Tools Data Visualization Feedback Software Research Software 100

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Userpilot organizes webinars to teach users how to use new features.

Feedback Software 96

Feedback Software Research Software Product Research User Testing 96

The Product Coalition

OCTOBER 8, 2023

Explore the secrets of creating a successful Crypto Prediction and Opinion Platform, and provide users with insights to help them navigate the cryptocurrency market wisely. Crypto prediction platforms provide valuable insights into the volatile world of cryptocurrency markets, aiding users in making informed decisions.

Data Visualization 130

Data Visualization Reporting Tools Feedback Software Customer Feedback 130

Userpilot

DECEMBER 19, 2023

Such satisfied customers engage in word-of-mouth marketing, inevitably leading to increased referrals. For example, add FAQs, video tutorials , interactive guides , and blogs and articles. Webinars are a great way to do just that. Check out our webinars. Perform retention analysis with Userpilot.

Feedback Software 91

Feedback Software Analytic Tools Product Research User Friction 91

Userpilot

JANUARY 14, 2023

Successful customer education improves customer satisfaction, drives customer success and retention, reduces customer churn, and lowers support costs. Creating webinars and offering live training demos to help users tackle specific problems or use cases. Userpilot blog welcome mail. Create webinars for specific use cases.

Customer Experience 98

Customer Experience Feedback Software Education Customer Feedback 98

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. As well as the marketing channels you’re going to use and the potential tactics you can use to move prospects forward.

B2B 104

B2B Analytic Tools Feedback Software Data Visualization 104

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

Feedback Software 97

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 97

Userpilot

MAY 22, 2023

Improving your customer retention rate and boosting customer loyalty is key to the success and growth of any business – in both good times and bad. As you build customer loyalty around your brand, you improve your customer retention rate , grow the customer’s lifetime value , and, ultimately, grow your income.

Customer Experience 84

Customer Experience User Testing Feedback Software Customer Feedback 84

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? Customer education programs come in different varieties – webinars, videos, email series, and in-app training. This process can take many forms, including webinars, interactive guides, blogs, or knowledge bases.

Education 96

Education User Testing Customer Feedback Customer Experience 96

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. Brands shifted focus to improving long-term retention. So bear with my enthusiasm.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Userpilot

JUNE 9, 2023

Webinars help boost feature adoption and re-engage customers by highlighting important features and finding improvement areas. You can send onboarding messages at each stage of the customer journey using welcome surveys , interactive walkthroughs , tooltips , checklists , modals, webinars, and customer surveys.

Messaging 79

Messaging Feedback Software Product Research Customer Feedback 79

Gainsight

FEBRUARY 2, 2024

In short, customer training leads to customer retention. In this blog, we break down the basic tenets of customer training, outline four traditional training methods that companies use today, and present ways to supplement them with online courses to create more effective customer training programs. These are just the tools, however.

Education 52

Education User Testing Customer Experience Research Software 52

Userpilot

SEPTEMBER 30, 2022

Feature success is defined by feature usage, customer feedback, as well as whether customers find value in it, and how it affects user retention. Arrange webinars to educate users. How it affects retention: At the end of the day, each of your features should significantly contribute to a high retention rate.

Feedback Software 96

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 96

Userpilot

MAY 26, 2022

Product education makes customers happy which leads to higher retention and revenue. Depending on the organization, marketing, sales, customer support, customer success, and product teams of the company may be responsible for customer education , while others may have dedicated product education teams. That's a no-brainer!

Feedback Software 97

Feedback Software Analytic Tools Research Software Education 97

Userpilot

SEPTEMBER 12, 2022

It may be reading articles on your blog, engaging with ads, leaving reviews, contacting the support team, and so on. Assign various user interactions to the customer journey stages: acquisition, activation, retention, referral, and revenue. Retention stage : Upgrading from free to paid and renewing subscriptions. Acquisition.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Gainsight

JANUARY 6, 2023

They’re investing in product experience (PX) and product-led growth (PLG) strategies to efficiently chart a path to durable growth—and smooth sailing when market conditions improve. We compiled our best product experience resources from last year, including blogs, ebooks, webinars, and more. What Is Product Education?

Data Visualization 52

Data Visualization Analytic Tools Customer Experience Research Software 52

Userpilot

JULY 17, 2023

TL;DR In addition to improving the customer experience , data analytics can help you identify patterns, uncover preferences, improve satisfaction, increase lifetime value , and boost customer retention. Implementing data analytics can increase engagement, reduce friction , aid personalization, and improve marketing efficiency.

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Customer Feedback 98

Userpilot

DECEMBER 15, 2021

Beyond improving efficiency, integrations can unlock additional value in your product through account expansion and co-marketing campaigns. Building partnerships and co-marketing campaigns with complementary products through integrations can unlock new audiences. for marketing automation: Pardot vs. Marketo. Co-marketing.

Customer Experience 97

Customer Experience Data Visualization Customer Feedback Webinar 97

Userpilot

MARCH 11, 2022

The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. Blogs will give you insight into all aspects of product management in easy-to-digest bites. We recommend the blogs from Userpilot , ProductLed Growth , Product Manager HQ, and The Product Folks.

Analytic Tools 97

Analytic Tools Data Visualization Research Software Feedback Software 97

Userpilot

JANUARY 19, 2023

Looking to improve your retention rates by reducing customer retention costs? This is why it’s critical to understand retention costs and how to reduce them. In this article, we’ll explore customer retention costs. Customer retention cost (CRC) is the amount you spend on customer retention over a specific period.

Customer Experience 97

Customer Experience User Testing Feedback Software Customer Feedback 97

Userpilot

OCTOBER 10, 2022

To improve adoption, use walkthroughs to improve feature discovery , send in-app feature announcements , arrange webinars to guide customers, use secondary onboarding to unlock advanced features, and collect user feedback and act on it. This, in turn, will improve retention and reduce churn. Secondary onboarding webinar.

Onboarding KPIs 88

Onboarding KPIs Feedback Software Analytic Tools Research Software 88

Userpilot

JULY 11, 2022

In the competitive world of SaaS products, keeping hold of your customers is critically important: in this article, we’re going to explore five of the most consequential types of automation flows for customer retention. Customer retention strategies typically encompass a far broader range of customer retention efforts.

Feedback Software 97

Feedback Software Customer Experience User Testing Customer Feedback 97

The Product Coalition

JANUARY 25, 2021

Use them to deliver more value to your customers, support your marketing and sales teams, get more involved with your partners, and more. Leverage your business understanding, your wide view of the market and your authority as a subject matter expert to create content that is both authentic and enlightening. Blog posts ?—?your

Product Research 95

Product Research User Testing Customer Experience Reporting Tools 95

Userpilot

JULY 11, 2023

We’ll also share and summarize 12 videos so you can get into user onboarding, customer service, and retention—right now. The best videos on customer retention include: Shopify’s guide about customer retention. That’s why we’re not only going to recommend high-quality creators you can follow. moment” varies from user to user.

Customer Experience 87

Customer Experience Customer Feedback Feedback Software User Testing 87

Userpilot

NOVEMBER 18, 2021

Defined as the instant when a customer understands the value of your product, the Aha Moment is an important precursor to user activation and retention. Rookie product marketers sometimes think that the Aha Moment is a one-and-done thing. So the Aha Moment is also correlated with retention rate. Aha Moment example #1: Demio.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Indicative

MARCH 12, 2021

With the combination of free trials and easy setup common in today’s SaaS market, signing up new users isn’t a huge issue. That means SaaS product and marketing teams need to shift their focus toward product adoption. Eric Keating, VP of Marketing at Appcues. Romain “Ro” Duboc, GM of Toucan Toco. Then rinse and repeat.

Analytic Tools 101

Analytic Tools Onboarding KPIs Product Research Customer Experience 101

Userpilot

DECEMBER 19, 2022

Read on to learn how to properly introduce users to your product and drive retention, loyalty, and revenue growth. Benefits of the SaaS user onboarding process: Improved retention. Below are some benefits: Improve retention: For many companies, customers drop off the most in the initial phase of interacting with the product.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

AUGUST 18, 2022

In this article, we go over how to drive customer advocacy and also include strategies to improve customer retention and loyalty. Build a fully-loaded resource center with video tutorials , webinars, and help articles. Retention – In this stage, customers make repeat purchases and keep renewing their subscriptions. Activation.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97