Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. But what about product-led content marketing?

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Address customers by name.

Data Visualization 90

Data Visualization Feedback Software Analytic Tools Research Software 90

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective. User persona example.

Research Software 80

Research Software Feedback Software User Testing Reporting Tools 80

Userpilot

MAY 20, 2024

They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships. Are you using B2B loyalty programs in your business?

Feedback Software 69

Feedback Software Analytic Tools B2B Research Software 69

The Product Coalition

FEBRUARY 15, 2024

Imagine a tool that not only automates tasks but also learns, adapts, and innovates — genAI development company, a technology that is already capturing significant attention. From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching.

Generative AI 106

Generative AI Data Visualization Reporting Tools Research Software 106

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! This establishes a clear and cohesive brand message and increases brand credibility. This is one of the questions we answer in this article. Book the demo!

Messaging 73

Messaging User Testing Research Software Analytic Tools 73

Product Talk

APRIL 10, 2019

Some are brand new to discovery , others are already far along in their journey. Today, I want to share a case study with you about one of those bright spot teams. The team already valued user research and user experience design. We also had some Jobs to Be Done research at our disposal.

Product Research 134

Product Research User Testing Data Visualization Reporting Tools 134

Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing.

Feedback Software 91

Feedback Software Analytic Tools Research Software Data Visualization 91

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one. Case study experiments.

Research Software 92

Research Software Feedback Software Analytic Tools Customer Experience 92

UX Studio: Product Management

FEBRUARY 20, 2018

In this case study, I share with you the story of designing a high-end fashion store. In early 2017, Société hired us to design their new e-commerce store where users could browse and buy collections of selected contemporary designer brands. Identifying user needs. Design solutions. User testing.

User Testing 108

User Testing UX Product Research Research Software 108

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. The post-launch phase is all about user onboarding.

Research Software 89

Research Software Feedback Software Onboarding KPIs Product launches 89

Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. To identify opportunities to improve your UX design, you should start with user research. Investigate why that might be.

Feedback Software 92

Feedback Software Research Software Analytic Tools User Testing 92

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. This helps create user personas. This is the main question we explore in the article.

Analytic Tools 80

Analytic Tools Data Visualization Research Software Onboarding KPIs 80

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. Customer acquisition costs, retention /churn rates, net promoter scores, and monthly recurring revenue growth are the main KPIs you can use to measure your B2B marketing performance. What is B2B marketing? B2B vs. B2C marketing.

B2B 95

B2B User Testing Research Software Analytic Tools 95

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 91

Data Visualization Customer Feedback Customer Experience User Testing 91

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience? Build loyalty.

Customer Experience 73

Customer Experience User Testing Customer Feedback Feedback Software 73

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 92

Feedback Software Research Software Reporting Tools Onboarding KPIs 92

Userpilot

JUNE 29, 2023

There’s an important distinction between documentation intended for your end users, and the more technical docs leveraged by developers and software architects. User documentation comes in many shapes and sizes: step-by-step guides or manuals, frequently asked questions, video tutorials, release notes , and more.

Document 80

Document Analytic Tools Feedback Software User Testing 80

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. 10 ways to add value to products in SaaS. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. Address customer pain points and show how your product can help alleviate them.

Feedback Software 84

Feedback Software Research Software User Testing Product Research 84

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. What is a product-centric approach in SaaS?

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

MARCH 28, 2022

The goal of any marketing strategy is to attract and convert members of your target market into paying customers. It can also help foster trust with customers and is cheaper to create and maintain than other forms of marketing like paid ads. Engaging content also increases their chances of developing a likeness for your brand.

Product Marketing 89

Product Marketing Marketing Research Software Feedback Software 89

Userpilot

MARCH 21, 2023

Let’s face it, product growth is just a broad term for turning prospective visitors into users for your SaaS product. But how do you actually convert visitors into paying customers for your SaaS business? There are many ways, but mastering SaaS landing page best practices is certainly one. Call-to-action.

Analytic Tools 52

Analytic Tools Research Software User Testing Data Visualization 52

Userpilot

JANUARY 22, 2020

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. We’ve put together this complete guide so that SaaS teams can learn everything they need to know about NPS.

Analytic Tools 112

Analytic Tools Feedback Software Research Software Data Visualization 112

ProductPlan

FEBRUARY 1, 2023

Product teams don’t invest in new product tools without a good reason—we’ve got way too much on our plates to add something else unless we think it will have a meaningful impact. Why are your colleagues not using the new tool A multitude of reasons and excuses for not adopting a new tool exists.

Feedback Software 52

Feedback Software Data Visualization Research Software User Friction 52

UX Studio

APRIL 6, 2023

We combine high-quality website design with user experience design to deliver an end product that helps our partners achieve their business goals. We accomplish this by putting UX research to use, which leads to enhanced, user-centric design. We’ve redesigned and rebranded an art and design university’s website.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

We combine high-quality website design with user experience design to deliver an end product that helps our partners achieve their business goals. We accomplish this by putting UX research to use, which leads to enhanced, user-centric design. We’ve redesigned and rebranded an art and design university’s website.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Userpilot

FEBRUARY 25, 2021

That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. SEO for SaaS Marketing.

Research Software 63

Research Software User Testing Outbound Marketing 63

UX Studio: Product Management

JULY 5, 2021

We are ready to help you with any design and research challenges you might have. . UX design and user experience research agency designing impactful digital products. We use Slack, Jira, Zeplin, and other collaboration tools to share work-related updates, set up meetings, and showcase design and research findings. .

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

UX Studio: Product Management

JANUARY 25, 2022

If you need help with product design or user experience research, contact us at UX studio. We dedicate designer and researcher teams to help our clients design appealing and easy-to-use digital products. We are ready to help you with any design and research challenges you might have. Send us your details and get a quote.

Research Software 82

Research Software Feedback Software Analytic Tools Product Research 82

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

UX Studio

FEBRUARY 15, 2024

“ Innovation is not something completely brand new. The Challenges faced, specifically about the detailed insights and learnings from the 50 user interviews conducted, discussing how this data helped shape the core design and functionalities across the app in a user-centric manner. Should we do research?

Research Software 62

Research Software Analytic Tools Transportation Feedback Software 62

UX Studio: Product Management

NOVEMBER 22, 2022

81% of the users think less of a brand if its website doesn’t make a good first impression? Creative Brand Design. Since then, we grew into a team of 60 motivated UX designers and researchers. We always research and validate our screens, making data-driven decisions. Did you know ??81% Quarter.Digital.

Research Software 78

Research Software Technical Review Data Visualization User Testing 78

The Product HQ

FEBRUARY 6, 2023

Spend time focusing on the challenges or pain points that they experience. From a general point of view, one of the most important roles of a senior product manager is to research, understand, and validate the needs, wants, and demands of their end product users.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

DISQO

MAY 6, 2020

The company’s service, support and sales models all needed to be reinvented to target this new customer. According to internal Farmers research, 60% of young people today rent their homes — a much higher percentage than previous generations — and they rent for longer. A lot has changed since the 80s, especially technology.

User Testing 85

User Testing Research Software Product Research Feedback Software 85

Userpilot

APRIL 27, 2021

In this post, we’ll show you how to specifically use webinars as a part of your overall customer retention marketing strategy. Contents: TL;DR What is the customer retention rate and how to calculate it? User retention marketing focuses on existing customers – it aims to help users discover more value in your product.

Webinar 98

Webinar Marketing Analytic Tools Customer Experience 98

UX Studio: Product Management

JULY 29, 2020

IncQueryLabs builds software toolchains to boost industrial digitization efforts, by helping their clients to achieve higher quality, faster time to market, reduce development costs, and break vendor lock-in. As a result, we discover the main problems affecting user behavior in a negative way, causing cart abandonment, etc.

Software Review 62

Software Review UX User Testing Data Visualization 62