Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 89

Data Visualization Customer Feedback Customer Experience User Testing 89

Userpilot

FEBRUARY 26, 2023

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. The renewal process begins immediately after a user signs up for your product.

Feedback Software 82

Feedback Software Analytic Tools Customer Experience Customer Feedback 82

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 73

Feedback Software User Testing Customer Experience User Friction 73

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 71

Customer Experience User Testing Customer Feedback Feedback Software 71

Userpilot

JULY 7, 2022

How do you manage customer interactions across all aspects of your product and ensure users are happy and satisfied? It all begins by understanding your customers and the different ways they communicate. Positive customer interaction can reduce churn, and foster customer loyalty and referrals.

Feedback Software 83

Feedback Software Customer Experience Customer Feedback User Testing 83

Userpilot

MAY 9, 2024

TL;DR Growth marketing strategies focus on rapidly increasing your company’s customer base to drive revenue growth through customer acquisition and retention. Demand generation goals : Creating brand awareness and trust, and guiding leads through the sales funnel towards conversion.

Data Visualization 81

Data Visualization Customer Experience User Testing Marketing 81

Userpilot

NOVEMBER 20, 2022

Customer experience is so important for product growth and retention. Digitize customer experience to meet customers where they are – online. In this article, we’ll cover: What digital customer experience is and why you should do it. Important steps to digitize your customer experience.

Customer Experience 83

Customer Experience User Testing Customer Feedback Embedded Analytics 83

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 74

Customer Communications Feedback Software Research Software Analytic Tools 74

Userpilot

MARCH 6, 2024

TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. Book the demo!

Analytic Tools 78

Analytic Tools Data Visualization Research Software Onboarding KPIs 78

Userpilot

NOVEMBER 28, 2022

Interactive self-serve guides are getting popular for a good reason: customer service takes a lot of effort and careful planning, so any simplified way is welcome. To be effective with customer service, companies have to consider the product, audience, and the major channels customers like. What is customer self-service?

Feedback Software 88

Feedback Software Customer Experience Analytic Tools Embedded Analytics 88

Userpilot

MARCH 16, 2023

Landing pages need to account for their intended audience, whether that’s enterprise customers who need more information or gamers that want high-speed software. Link to case studies, customer successes, or user testimonials to prove that your product is worth signing up for. Contact form. Demo video.

Feedback Software 81

Feedback Software Reporting Tools Embedded Analytics User Friction 81

Userpilot

OCTOBER 6, 2023

It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. TL;DR A B2B marketing funnel is a framework that helps product marketers streamline the customer journey, from their initial awareness of your product until they finally make a purchase.

B2B 93

B2B Analytic Tools Feedback Software Data Visualization 93

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. What is a marketing funnel?

Feedback Software 87

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 87

Userpilot

MARCH 29, 2024

This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Reasons for funnel leaks in the middle: Friction in the sign-up process.

Data Visualization 89

Data Visualization User Testing Analytic Tools Feedback Software 89

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Customers expect a personalized experience.

Data Visualization 88

Data Visualization Feedback Software Analytic Tools Research Software 88

Userpilot

DECEMBER 3, 2022

TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. User experience is important because good UX gives you a competitive advantage, leads to more positive interactions , and increases your conversion rate. Collect customer feedback with in-app surveys.

Feedback Software 90

Feedback Software Research Software Analytic Tools User Testing 90

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education 84

Education User Testing Customer Feedback Customer Experience 84

Userpilot

MAY 20, 2024

They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships. Are you using B2B loyalty programs in your business?

Feedback Software 68

Feedback Software Analytic Tools B2B Research Software 68

Userpilot

AUGUST 16, 2022

Here are five marketing experiments types you can try in your business: In-app onboarding experiments. Product messaging experiments. Email marketing experiments. Paid media experiments. Case study experiments. What is a marketing experiment? Marketing experiments vs. marketing tests.

Research Software 90

Research Software Feedback Software Analytic Tools Customer Experience 90

UX Studio

APRIL 6, 2023

As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. We combine high-quality website design with user experience design to deliver an end product that helps our partners achieve their business goals.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. We combine high-quality website design with user experience design to deliver an end product that helps our partners achieve their business goals.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Amplitude

DECEMBER 6, 2020

If all users of your audience were exactly alike, your customer lifecycle and tech stack would be simple: . You’d only need one marketing channel to find your users. Sadly, this isn’t the case—so your users will invariably find and engage with your product for a variety of reasons, and from a variety of different sources. .

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

UX Studio: Product Management

NOVEMBER 22, 2022

81% of the users think less of a brand if its website doesn’t make a good first impression? Creative Brand Design. Award-winning web design agency creating impactful experiences and powerful sites for all industries. UX audit to discover pain points and untapped business opportunities. . Web Choice.

Research Software 78

Research Software Technical Review Data Visualization User Testing 78

Userpilot

FEBRUARY 21, 2022

What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? Whether you have a brand new product launch in the pipeline or planning to r elease a new version or feature , our article will guide you through the process step by step and help you develop an effective launch plan. Is it similar in any way?

Research Software 87

Research Software Feedback Software Onboarding KPIs Product launches 87

UX Studio: Product Management

JULY 5, 2021

UX studio is an established design agency helping companies worldwide design impactful digital experiences. As an expert and an opinion leader in the UX field, we’ve reviewed the competency, portfolio, and former projects of New York design agencies to define the best user experience design agencies in New York , based on our judgment. .

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

UX Studio: Product Management

JANUARY 25, 2022

If you need help with product design or user experience research, contact us at UX studio. As a UX design agency, we offer various product design and research services, such as UX consulting, user experience training, and customised solutions tailored to our partners’ needs. Best web design companies in Manchester.

Research Software 82

Research Software Feedback Software Analytic Tools Product Research 82

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. User onboarding is synonymous with educating your customer to get the most out of your product. Activation : the moment when the new user experiences the value of your product personally.

Onboarding KPIs 88

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 88

Userpilot

JANUARY 14, 2022

Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions. User Engagement Rate Calculation.

Analytic Tools 85

Analytic Tools Data Visualization Feedback Software Customer Feedback 85

BrainMates

FEBRUARY 26, 2019

Although the key responsibilities for both roles are different — one focuses on explaining the benefits of the product to the external world, and other builds the right solutions for the customers by making sense of feedback — there are several similarities between Product Marketing and Product Management. Both roles are cross-functional.

Product Marketing 75

Product Marketing Feedback Software User Testing Marketing 75

Userpilot

APRIL 27, 2021

In this post, we’ll show you how to specifically use webinars as a part of your overall customer retention marketing strategy. Contents: TL;DR What is the customer retention rate and how to calculate it? User retention marketing focuses on existing customers – it aims to help users discover more value in your product.

Webinar 98

Webinar Marketing Analytic Tools Customer Experience 98

ProductPlan

OCTOBER 1, 2019

No business can survive without their customers. While the company pursues metrics and objectives without considering the customers’ interests, they may negatively impact the customer experience. Customer centricity aims to always keep the customer top of mind. Why is customer centricity important?

User Testing 50

User Testing Customer Feedback Customer Experience User Friction 50

Userpilot

JULY 26, 2021

Product growth is a go-to-market strategy that uses the product to drive user acquisition, activation , conversion, and retention. Being product-led means using product-led marketing like pain point SEO, product-focused sales enablement documents, and case studies showing customer success with your product.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

The Product Coalition

SEPTEMBER 3, 2019

Don Norman first coined the term User Experience in 1993 and in the last 26 years, UX has exploded. It’s now a vital capability for brands and it’s forecasted to total 100 million jobs by 2050. This was a learn-by-doing session as we participated in 5 exercises, following the real case study of someone trying to buy a TV.

User Testing 60

User Testing UX Product Research Technical Review 60

Userpilot

MARCH 21, 2023

But how do you actually convert visitors into paying customers for your SaaS business? The landing page best practices highlighted in this article will help you optimize conversion rates and acquire new customers with efficient landing pages! There are many ways, but mastering SaaS landing page best practices is certainly one.

Analytic Tools 52

Analytic Tools Research Software User Testing Data Visualization 52

UX Studio

FEBRUARY 15, 2024

“ Innovation is not something completely brand new. ” Design Aloud Podcast | Season 03 Episode 04 Listen and follow Design Aloud: Spotify | Apple Podcasts | Google podcasts Episode details Viktor Eperjesy has vast experience as a Business consultant, Product strategist, and now as an Innovation Portfolio Lead.

Research Software 62

Research Software Analytic Tools Transportation Feedback Software 62

DISQO

JULY 6, 2020

In order to capture the immediate relevance and need for their product, Rhino had to uncover the distinct experiences, preferences, and goals of young renters. Rhino then had to cater to that exact customer profile. And what they learned helped to clarify their brand story, messaging, and website.

User Testing 75

User Testing Feedback Software Customer Feedback Data Visualization 75