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How to Become a Director of Product

The Product HQ

Over time, potential product directors need to show an ability to lead the entire product team. On top of that, they need to show success in every product strategy they own. Excellent leadership skills, a fundamental understanding of product management, and a strong portfolio of success are the recipe for success.

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How to Become a B2B Product Manager

The Product HQ

These skills include recognizing market opportunities, customer research, product road mapping, and modeling. Product managers also have essential soft skills such as communication, leadership, empathy, collaboration, understanding customers, and strategic thinking.

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

In this era of product-led growth, product marketing can’t be ignored. SaaS companies are increasingly investing in product marketing to stand out in a competitive market with effective product launches , positioning, and improved product experiences. Positioning by Al Ries and Jack Trout.

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Group Product Manager vs. Principal Product Manager: What’s The Difference?

The Product HQ

Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy. While it is a senior position, there are numerous career paths, such as Group Product Manager (GPM) and Principal Product Manager (PPM).

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15 Customer Intimacy Best Practices and Tips For B2B Companies

Userpilot

This term was originally coined by Michael Treacy and Fred Wiersema in their book “ The Discipline of Market Leaders ”, where customer intimacy is one of the three “value disciplines” that a company can follow in order to grow, and the other two models include “product leadership” and “operational excellence.”. Product adoption rate.

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What Skills Does a Product Manager Need?

BrainStation Product Management

Learn product management skills to boost your career – from home! BrainStation offers Online Live Certificate Courses in data, design, development, marketing, and product management. Find out more about BrainStation’s Product Management Certification Courses. The post What Skills Does a Product Manager Need?

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Top 7 UX Research Agency in 2023

UX Studio: Product Management

Guidea is a UX firm helping businesses to carry out projects from their idea phase until the final product launch. Founded in 2005 by Theresa Neil, Guidea is a Woman-Owned Small Business (WOSB) – a national certification that verifies that a company is at least 51% woman/women-owned and operated. 4 – Guidea.