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Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Marty Cagan is a popular name in the product management world. In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. Marty Cagan is a well-known figure in the product management and technology industry. Who is Marty Cagan?

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From Product Management Back to Strategy

The Product Coalition

In recent years it seems that product management is all about execution and delivery. But you can’t really succeed this way, at least not the way your company needs you to. Photo by Kea Mowat on Unsplash When I moved into product management, almost 20 years ago, it used to be a very senior role.

Strategy 137
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Hiring Your First Product Manager

The Product Coalition

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Shortly after I started, the CEO surprised me by saying I should hire a product manager.

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11 Product Marketing Tools Every SaaS Company Should Try

Userpilot

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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Collocation, Trust, and Distributed Teams

Roman Pichler

I once worked with a telco company that was developing a brand-new commercial product. Product management and development were located at separate sites in different countries. But this didn’t seem to matter much as everybody was in great spirits and had high hopes for the new product.

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Collocation, Trust, and Distributed Teams

Roman Pichler

I once worked with a telco company that was developing a brand-new commercial product. Product management and development were located at separate sites in different countries. But this didn’t seem to matter much as everybody was in great spirits and had high hopes for the new product.

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Five Product Owner Myths Busted

Roman Pichler

Instead, you should engage the stakeholders, leverage their expertise, and generate as much buy-in as possible , as I explain in more detail in my article “ Stakeholder Management Tips for Product People.” ” But do not allow people to dominate and tell you what to do, and don’t agree to a weak compromise.