Gainsight

APRIL 21, 2022

Though the past two years were some of the most challenging times for businesses, it did not stop one of the most difficult seasons from producing hypergrowth for product-led companies. We compiled our best Product Experience resources from last year, from blogs, ebooks, and webinars. Product Experience . Product Led Growth.

Customer Experience 52

Customer Experience Data Visualization Analytic Tools User Testing 52

Intercom, Inc.

DECEMBER 10, 2018

All your messaging is marketing, both before and after the sale. So in-app marketing is especially key to engaging and retaining the users you’ve worked so hard to acquire. What is in-app marketing, anyway? What is in-app marketing, anyway? Why you need an in-app marketing strategy.

Feedback Software 137

Feedback Software Analytic Tools User Testing Marketing 137

The Product Coalition

JANUARY 11, 2023

Photo by Balázs Kétyi on Unsplash I have been scrutinizing and reflecting for a long time, on what a product manager should do and need. When I start to learn about product management, it seems PMs do a lot of things related to data, research, user experience, and dealing with other teams such as design, engineering, etc.

Feedback Software 102

Feedback Software Research Software User Testing Technical Review 102

Product Innovation Educators

MARCH 27, 2023

After working in R&D, Finance, Sales, and Marketing she focused her career on various areas of innovation and new product development. The award started in 1988, and in 2004 the OCI committee was asked to write a chapter for the PDMA Handbook of New Product Development about the OCI award. They call it their innovation recipe.

User Testing 83

User Testing Crowdsource Healthcare Finance 83

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. Why does retention management take so much time and effort?

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Lenny Rachitsky

APRIL 7, 2024

Brought to you by: • Orb —The flexible billing engine for modern pricing • Dovetail —Bring your customer into every decision • Vanta —Automate compliance. Claire has founded and managed two other companies, Pretty HQ and Experiment Engine, the latter of which Optimizely acquired in 2017.

User Testing 55

User Testing Customer Feedback Feedback Software Customer Experience 55

Gainsight

JUNE 17, 2022

Without the right data and cross-functional agreement on key performance indicators (KPIs), you risk spending your resources in the wrong place and missing the opportunity to capture and quantify your product-led efforts. Like customer success, product-led growth strategies were born out of a need to optimize SaaS companies.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Research Software 52

Gainsight

NOVEMBER 10, 2021

Here’s a quick look at why product-led growth is becoming so popular: The SaaS market has morphed. . With customers testing your product out right away and competition on the rise, delivering value is a must. Product improvements are essential to selling your product and keeping customers on board. . Encourage adoption.

Data Visualization 52

Data Visualization Analytic Tools Embedded Analytics Feedback Software 52

The Product Cafe

JANUARY 18, 2024

Now is the perfect time to take action and start making those changes!✨ We've been following them for a long time and are really grateful for their unique insights. He is a key advisor and speaker known for his product strategy insights. There's no need to wait another year to make positive changes in our lives.

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience Certifications 52

The Secret PM Handbook

APRIL 11, 2017

The customer’s perspective. Of course, the customer cares zero, not one iota, NOTHING, about your problems with making money. But customers do care about something. In so many words, the customer has a problem. The problem is costing the customer some amount of money or time or business friction.

Customer Experience 199

Customer Experience User Testing Customer Feedback Feedback Software 199

Intercom, Inc.

DECEMBER 19, 2018

Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Consumer expectations of real-time interactions online are exposing some real human limitations.

Analytic Tools 150

Analytic Tools Research Software User Testing Customer Experience 150

The Secret PM Handbook

NOVEMBER 29, 2017

In my last post I talked about the importance of “talking to customers.” ” In that post I focused especially on what you do with the market discovery knowledge you get from customers once you found it. Even if you aren’t (yet) an expert in your product, talking to customers one of the best ways to create value.

Product Research 150

Product Research Marketing Download Customer Experience 150

Gainsight

NOVEMBER 16, 2021

It challenges the traditional sales and marketing funnel, where you cast a wide net and hope new leads will swirl down conversion paths to a sale. Instead, the product-led flywheel focuses on the user experience at different stages of the user’s journey. Active customers. Loyal customers.

Analytic Tools 52

Analytic Tools Product Research Feedback Software Onboarding KPIs 52

Userpilot

JULY 13, 2021

Too often, they are conflated with product tours , leaving the customer confused as to why they are being shown features they don’t need. In this article, we’ve put all our insights from building walkthroughs with thousands of SaaS companies in one place. The best walkthrough software on the market is Userpilot.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Product Innovation Educators

JULY 17, 2023

When you have no absence of customer or user problems, if you’re reasonably intelligent, you can usually come up with the inventions and the necessary breakthrough new products. There are many risks and uncertainties like the supply chain, market size, and expected profitability. They had to invent all those things.

Telecommunications 95

Telecommunications Research Software Feedback Software User Testing 95

The Secret PM Handbook

NOVEMBER 29, 2017

In my last post I talked about the importance of “talking to customers.” ” In that post I focused especially on what you do with the market discovery knowledge you get from customers once you found it. Even if you aren’t (yet) an expert in your product, talking to customers one of the best ways to create value.

Product Research 170

Product Research Marketing Download Customer Experience 170

Gainsight

AUGUST 5, 2022

Imagine you are a Customer Success Manager (CSM), and you wonder what the future holds for you. You learned about other roles where your experience in CS can be a springboard for those positions. Let’s begin with what makes you unique as a customer success professional. Using data and playbooks to mitigate customer risks.

Reporting Tools 59

Reporting Tools Feedback Software Technical Advisors Data Visualization 59

The Product Coalition

AUGUST 26, 2019

There were many product lines and different versions of the same products made to meet different customer needs. As markets become more segmented, companies scale by trying to meet segmented needs. Modularization can manage the complexity and customization in product development. cutting it by 70%.

Feedback Software 60

Feedback Software Customer Experience User Testing Data Visualization 60

Agile Velocity

MAY 14, 2020

They are measurable outcomes – goal posts – that provide feedback on HOW your initiatives are doing. Agile is an iterative approach that focuses on collaboration, customer feedback, and small, rapid releases in order to satisfy the customer through early and continuous delivery of value. Customer Satisfaction.

Feedback Software 98

Feedback Software Agile Analytic Tools Data Visualization 98

Mind the Product

SEPTEMBER 19, 2019

I’ve done courses in related areas like software development, marketing and project management but hold almost no formal certifications. I often use them to keep on top of the latest trends, ask questions, and to give and receive feedback. Just be sure to find one that suits your experience. Do I Even Need to do one?

Feedback Software 106

Feedback Software Product Management Product Manager User Testing 106

Business of Software Conference

JUNE 25, 2021

The reason is that the JTBD framework (used and applied correctly) helps entrepreneurs, designers, and engineers clearly understand what “job” customers are trying to accomplish. This in turn helps you create products (or features or marketing campaigns) that resonate with customers and align with their goals.

Framework 64

Framework Research Software User Testing Customer Feedback 64

Innovatemap

DECEMBER 19, 2022

LOVED: How to Rethink Marketing for Tech Products. Tina Hafer called this a “must-read for product marketers and product company leaders.” Martina joined Tina on the Better Product Unlock Product Marketing podcast series to share her product expertise. Martina Lauchengco. Meaningful Stuff: Design that Lasts. Jonathan Chapman .

Books 52

Books Advertising Branding Customer Experience 52

Intercom, Inc.

JUNE 26, 2019

Intercom has been holding events for years now, from large scale World Tours to more intimate Building Intercom events, with our founders, leaders and teammates delivering acclaimed talks on everything from building software to scaling your customer support team. Good talks are not about that time you built a cool new tool in your job.

Feedback Software 215

Feedback Software Education Presentation Events 215

The Product Coalition

JANUARY 26, 2024

In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. In the perfect world, there is time to talk with a wide range of users , including existing users, potential users, and also users who have churned.

User Testing 100

User Testing Product Research Research Software Data Visualization 100

Gainsight

JUNE 11, 2021

The themes today centered around Human-First Customer Success and Transforming Customer Centricity. Human-First Customer Success. The Key to Customer Success: Leadership with Jay Nathan, Chief Customer Officer at Higher Logic and Co-founder of Gain Grow Retain at Higher Logic.

Reporting Tools 91

Reporting Tools Research Software Onboarding KPIs Data Visualization 91

Mind the Product

SEPTEMBER 19, 2019

I’ve done courses in related areas like software development, marketing and project management but hold almost no formal certifications. I often use them to keep on top of the latest trends, ask questions, and to give and receive feedback. Just be sure to find one that suits your experience. Do I Even Need to do one?

Feedback Software 82

Feedback Software Product Management Product Manager User Testing 82

DISQO

JUNE 15, 2015

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. While he likely never said that , the sentiment is not lost on product managers.

User Testing 49

User Testing Technical Review Data Visualization Customer Feedback 49

Product Bookshelf

AUGUST 22, 2016

Customer analytics. User and customer empathy. IDEA : How do you create a product that constantly engages the customer? The solution is to develop an emotional ‘hook’ that fundamentally changes user behavior. By doing so, your product becomes part of your customers’ habits and daily routine. by Nir Eyal.

Data Visualization 48

Data Visualization Books User Testing Customer Experience 48

The Product Coalition

OCTOBER 19, 2017

I’m an entrepreneur; however, I lack any relevant experience to manage/scale my product. With little to no experience/knowledge about Product Management, I had to scavenge through a huge amount of scattered resources across the web and talk to countless Product Managers to understand the nuances of the domain.

User Testing 60

User Testing Product Management Product Manager Product Research 60

The Product Coalition

MARCH 23, 2018

Where SaaS companies get prioritization wrong and a new approach to get it right There are many ways to prioritize what makes it onto your SaaS product roadmap and most of them are incredibly time-consuming and only done by your product teams. We’ve recently done a lot of work on this topic including a webinar which you can access here.

Feedback Software 60

Feedback Software Research Software User Testing Product Research 60

DISQO

JUNE 15, 2015

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. While he likely never said that , the sentiment is not lost on product managers.

Product Research 40

Product Research User Testing Technical Review Data Visualization 40

DISQO

JUNE 15, 2015

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. While he likely never said that , the sentiment is not lost on product managers.

Product Research 40

Product Research User Testing Technical Review Data Visualization 40

The Secret PM Handbook

SEPTEMBER 20, 2016

” At right around the same time I drafted this post with more tips that are especially applicable to product managers. All of our work has a technical aspect, a creative aspect, such as the UI, a marketing aspect, the sales aspect. And of course you could start by sketching out a user interface. Crappy first drafts.

Product Management 170

Product Management Product Manager Management Management 170

Intercom, Inc.

OCTOBER 29, 2019

At some inflection point of growth, it becomes impossible to intuitively know your customers, let alone decide which ones to focus on. We could no longer assume all our customers had uniform needs and could be reached the same way. Download The Growth Handbook. What is customer segmentation?

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

UX Planet

JANUARY 22, 2024

Accessibility for All Designing for accessibility isn’t just about accommodating users with disabilities, it’s about creating a user-friendly environment for everyone. By focusing on the extremes, we naturally enhance the experience for the average user. Understanding user behavior on the web is crucial.

Customer Experience 80

Customer Experience User Testing Research Software Customer Feedback 80

Sequent Learning

APRIL 22, 2019

It’s easily accessible content provides the knowledge, tools, and insight you need to establish yourself as a cutting-edge product manager who contributes measurably to your company’s success. Skim through this fast read to gain tips on how to make your limited time as a product manager the most productive. Be remarkable.

Books 40

Books Product Management Product Manager Data Visualization 40

The Secret PM Handbook

AUGUST 22, 2016

I deal with: Customers – finding their problems and listening to their product feedback. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money). Roadmapping – how my solution will be shaped over time. We do a lot of market research.

Research Software 170

Research Software Feedback Software User Testing Product Management 170