article thumbnail

10 Best Customer Lifecycle Management Software for SaaS

Userpilot

Knowing what your customer does at different stages of their relationship with you can help increase engagement, loyalty, and customer retention. You can access this information through the right customer lifecycle management software. However, it’s not easy to pick a tool among the many suitable options in the market.

article thumbnail

Product Thinking: Definition, Process, and Practicing Tools

Userpilot

Product thinking is all about putting yourself in the other person’s (user) shoes. Only by adopting a product-thinking mindset and following it as a process can you get to know your users better. TL;DR Product thinking is the process of identifying problems and coming up with solutions by placing the user in the center.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

17 UX Design Principles to Follow for Creating a Great User Experience

Userpilot

Functionality is a must when it comes to attracting customers, but it’s user experience that helps you retain them. Wondering how to create an outstanding user experience ? Read this article to discover 17 UX design principles to drive customer satisfaction and loyalty. Let’s dive right in!

article thumbnail

30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

article thumbnail

Mastering B2B User Research: Tips and Insights

UX Studio

Not long ago, we noticed an interesting trend: even businesses that had nothing to do with the usual tech sector were seeking UX studio’s help to improve their websites and apps. Even big B2B players (Business-to-Business) were interested in UX research. We had to think differently when doing research with B2B customers.

article thumbnail

UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

article thumbnail

How Google Conducts User Research for Customer Loyalty in 2021

Usersnap

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. What questions and should the research prioritize?