Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

Product Marketing 98

Product Marketing Feedback Software User Testing Marketing 98

Userpilot

JANUARY 28, 2024

Market research survey. Competitive analysis micro survey template These surveys assess how well your product meets market demand. They focus on user satisfaction, product usability, and the relevance of features. Trigger them once you have a sizable customer base and are thinking of scaling.

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96

Alchemer Mobile

DECEMBER 18, 2023

These initiators are available today and at no cost to Alchemer Workflow customers. Not only can you customize surveys to ensure you are collecting the feedback you actually need—such as tailoring individual surveys by department or office location, or by using advanced question types—but you can automate follow-up actions on the feedback.

Feedback Software 130

Feedback Software Reporting Tools Product Research User Testing 130

Userpilot

APRIL 3, 2024

Companies like Userpilot, Slack, Figma, Miro, and Calendly showcase successful PLG strategies by focusing on in-app engagement, seamless design, collaboration, and user-friendly solutions, driving growth and customer satisfaction. Book a demo now to see how Userpilot can help with product-led growth. User persona example.

Analytic Tools 104

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 104

Userpilot

OCTOBER 15, 2023

Product analytics can help marketers understand user pain points and needs, improve the effectiveness of marketing campaigns, and refine pricing strategies, ultimately improving customer satisfaction and making the product more competitive. Why is tracking product analytics in marketing important?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 105

Userpilot

FEBRUARY 28, 2023

Customer preference feedback shows you which feature or design users like better. In-app rating feedback is a quick way to assess user satisfaction with a particular experience. To collect customer loyalty feedback , use NPS surveys. Customer experience feedback focuses on user interactions with your product.

User Testing 98

User Testing Customer Feedback Feedback Software Product Research 98

Alchemer Mobile

DECEMBER 13, 2023

Improve your customer feedback programs to reduce churn By Jasper Lipton, Alchemer Senior Product Marketing Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing   Customers leave. Are you getting feedback at critical touch points to save a customer? However, U.S. companies lose  $136.8

Customer Feedback 130

Customer Feedback User Testing Feedback Software Product Research 130

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Improve user onboarding and help them discover relevant features.

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Reporting Tools 97

Product Talk

DECEMBER 13, 2023

They started with a simple customer satisfaction rating, asking people to rate how helpful the tool was. They also tracked what Thomas refers to as “blunt measures”—things like the numbers of users logging in or not. Now Thomas had a few potential outcomes—clue captures and copy events. You don’t want that.

Data Visualization 248

Data Visualization Analytic Tools Reporting Tools Technical Review 248

Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 98

Userpilot

MARCH 29, 2023

This article examines what a smiley face survey is, why it’s an excellent tool for collecting feedback and tracking customer satisfaction, and when/how to use them. TL;DR Smiley face surveys use smiley faces as answer options to measure customer satisfaction. It helps you measure customer satisfaction.

Product Research 98

Product Research User Testing Customer Feedback Feedback Software 98

Userpilot

APRIL 23, 2023

TL; DR Product health metrics are the key performance indicators that measure a product’s performance and success. Tracking these metrics helps you gain growth insights, track user engagement , and measure customer satisfaction. Conversion rate measures the percentage of users performing the desired action.

Onboarding KPIs 97

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 97

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Here’s why.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JUNE 26, 2023

Product engagement metrics , such as the feature adoption rate, help you identify features with high/low engagement and personalize the onboarding to increase engagement. Customer retention metrics, such as the customer satisfaction score, let you assess the effectiveness of your customer relationship management and product value.

Onboarding KPIs 95

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 95

Userpilot

FEBRUARY 25, 2024

Customer can experience friction at all stages of their lifecycle , for example, when researching the product, during the sign-up and onboarding , when using the product, or while trying to access support. Reducing friction helps increase product adoption and improve free-to-paid conversion rates.

Data Visualization 103

Data Visualization Analytic Tools Research Software User Friction 103

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. You normally use customer discovery questions as a part of the initial market and customer research.

Product Research 102

Product Research Customer Feedback Data Visualization User Testing 102

Userpilot

JUNE 12, 2023

Example of feature research survey questions to ask existing customers: Please let us know how we can further improve this feature. Product-market fit (PMF) survey PMF surveys help you understand whether your product addresses and solves the needs of your target market. How was your experience using [feature name]?

Data Visualization 96

Data Visualization Product Research Research Software Analytic Tools 96

Userpilot

FEBRUARY 14, 2024

One way to leverage the integration is by sending targeted Salesforce email campaigns based on user interaction data tracked in Userpilot. The integration allows Userpilot users to follow up on survey results via other media, like SMS or instant messengers. Events you can send from Userpilot to Salesforce.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Customer Experience 105

Userpilot

JUNE 6, 2023

PMs implement product analytics to evaluate product performance, identify user needs and wants , and make informed decisions to improve the product and drive customer loyalty. Apart from product teams, product analytics benefit product marketing managers , UX designers , customer success managers, and developers.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 84

Userpilot

DECEMBER 21, 2022

Key product metrics to track and optimize include Customer Acquisition Cost, Number of Active Users, Time to Value , Feature Usage Rate , Net Promoter Score , Customer Lifetime Value , Customer Retention Rate , Churn Rate, Customer Satisfaction Score, and Monthly Recurring Revenue. Time to Value.

Analytic Tools 98

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 98

Userpilot

JULY 17, 2023

These customer experience analytics will give you a clear idea of customer satisfaction, customer loyalty , and other metrics that reflect how customers interact with your product. Why is data analytics important for improving customer experience? Improve customer satisfaction and loyalty.

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Customer Feedback 98

Userpilot

JANUARY 30, 2023

It delves into the process of collecting customer behavioral data for SaaS and explores real-life examples of how to act on all the data. You’ll learn customer behavior patterns at each customer’s journey stage to spot product growth insights and improve customer satisfaction.

Analytic Tools 98

Analytic Tools Data Visualization Customer Feedback Feedback Software 98

Userpilot

JANUARY 12, 2023

When your customers have a question, they expect a fast response. After-hours support in the form of self-service content can help your SaaS improve customer satisfaction. You will also be more attractive to nationwide and global markets when help is available in any time zone. Improve customer satisfaction.

Embedded Analytics 98

Embedded Analytics Customer Experience Customer Satisfaction Software Review 98

Userpilot

FEBRUARY 25, 2024

More users are adopting micro-SaaS products for the specialized value and low cost that they offer. Companies are going beyond product marketing and investing in content marketing to deliver value to users. Also, design your sign-up page to provide a smooth sign-up flow for users.

Analytic Tools 105

Analytic Tools Data Visualization User Testing Reporting Tools 105

Userpilot

JUNE 9, 2023

Personalizing the in-app experience would make everything feel custom, bespoke, and, most importantly, value-laden for customers. Provide relevant and contextual guidance: By segmenting customers, you can design product marketing relevant to each use case and offer contextual in-app guides to each user segment.

Messaging 93

Messaging Feedback Software Product Research Customer Feedback 93

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What is PLG strategy? Userpilot tools for A/B testing.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Marketing 98

Userpilot

AUGUST 15, 2021

You can't be in multiple places at the same time, optimizing engagement at each stage at the same time (unless you have a huge product marketing team ). Conversion rates will tell you where your funnel is leaking and can determine your product marketing strategy. Customer satisfaction score.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 98

Userpilot

MARCH 14, 2023

Need-based segmentation is segmenting users based on pain points, problems, needs, or motivation. Behavioral segmentation is segmenting users based on how they interact with your products (i.e. feature usage , in-app events, etc.). User segmentation can help improve the onboarding process.

Analytic Tools 98

Analytic Tools User Testing Customer Feedback Feedback Software 98

Userpilot

MARCH 28, 2024

Its aim is to help teams understand user behavior and offer actionable insights on how to improve the user experience. Armed with such insights , teams can better prioritize product initiatives to deliver more customer value faster. The data can also come from user feedback. User persona example.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JULY 16, 2021

This can give you valuable insights into product growth and user engagement. In this article, we’ve compiled the key metrics for your SaaS product that help you measure customer satisfaction, user activation, retention, product adoption, and growth. Customer Satisfaction Score (CSAT).

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Userpilot

JANUARY 12, 2023

The 4 principal ways to monitor user behavior in SaaS include tracking feature usage, custom behavior tracking with events, using heatmaps , and user funnel analytics. UBA allows you to personalize user experiences and better understand customer needs. How to track user behavioral data.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

SEPTEMBER 16, 2021

Justin Butlion's four-step framework illustrates the feature adoption funnel that outlines how users adopt a feature, and it consists of Exposed, Activated, Used, and Used Again. Product active usage metrics you can track: feature usage, stickiness, customer engagement score.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 98

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. When implemented effectively, it transforms businesses.

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

Userpilot

JULY 27, 2021

Passives might be the best candidates your success team should reach to and drive customer expansion. Use Userpilot to build in-app NPS surveys without coding, analyze responses and launch in-app experiences meant to improve customer satisfaction and drive growth. NPS is much, much more than just a user satisfaction thermometer.

Feedback Software 98

Feedback Software Analytic Tools Product Research Onboarding KPIs 98

Userpilot

APRIL 7, 2023

Early product feedback Get data and early product feedback based on soft product releases or minimum viable product (MVP). They act as planned ‘rehearsals’ before a full launch so that you can update your product features and achieve product-market fit. An example is shown below.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

JANUARY 14, 2022

In-app guides offer valuable self-service support , so customers don’t have to wait to solve repetitive issues. NPS surveys help you collect both qualitative and quantitative feedback on user satisfaction and loyalty. What is user engagement analytics? 5 tactics to boost user engagement and improve retention rate.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. They also help develop only the products that satisfy real user problems. During the prelaunch stage, their task is to carry out market and customer research.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98