NextBigWhat

DECEMBER 28, 2020

As everything around us evolves, the product management role will get to play a crucial role in shaping up the new (digital) world. NoCode + API Product Management. It’s time to stitch them together and I believe, NoCode Product Management is going to be a crucial role in enabling businesses to go digital.

Research Software 137

Research Software Feedback Software User Testing Product Management 137

Ask Benny

JANUARY 25, 2020

Why should product managers involve themselves with prioritizing technical debt? When it comes to technical debt many product managers do not like to get involved. While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

Ask Benny

DECEMBER 4, 2019

Why should product managers involve themselves with prioritizing technical debt? When it comes to technical debt many product managers do not like to get involved. While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

The Accidental Product Manager

APRIL 19, 2021

If there is one job that most product managers would not want to have these days, it would to be a product manager for an independent book store. However, independent bookstores are still in business and it’s because of what their product managers have done that they are still around.

Books 118

Books Product Management Product Manager Events 118

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. And that, by definition, will allow them to be more effective. Dear Strategy: Episode 130.

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

BrainMates

JULY 31, 2023

Innovation Is Just Good Product Management By ADRIENNE TAN Innovation has become a buzzword in countless organisations. CEOs want it, strategists write about it, marketers talk about it, and product managers strive to deliver it. Organisations with poor product management practices have misguided expectations.

Product Management 52

Product Management Product Manager User Testing Weak Development Team 52

Ask Benny

JANUARY 25, 2020

Why should product managers involve themselves with prioritizing technical debt? When it comes to technical debt many product managers do not like to get involved. While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

Ask Benny

JANUARY 25, 2020

, Why should product managers involve themselves with prioritizing technical debt? When it comes to technical debt many product managers do not like to get involved. While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

The Product Coalition

DECEMBER 5, 2019

Why should product managers involve themselves with prioritizing technical debt? When it comes to technical debt many product managers do not like to get involved. While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

Ask Benny

DECEMBER 4, 2019

Why should product managers involve themselves with prioritizing technical debt? When it comes to technical debt many product managers do not like to get involved. While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

Intercom, Inc.

MAY 19, 2020

In our model, product teams effectively own a piece of the product, and consist of a Product Manager, Designer, and a few Product Engineers. But, we all work together in unison to try and make this product.”. Laura Klein on improving chemistry in product teams. The product team should.

User Testing 245

User Testing Research Software Product Research Feedback Software 245

Product Talk

DECEMBER 20, 2023

If we can also identify where alternatives are falling short, we can quickly identify where we can differentiate. At his company, Ramsey Solutions, they coach product managers to respond with a similar set of questions that they call the “Great Idea Collaboration.” We can definitely explore that.”

Product Research 264

Product Research User Testing Customer Experience Differentiation 264

Product Management Unpacked

AUGUST 8, 2018

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

User Testing 101

User Testing Product Management Product Manager Reporting Tools 101

PMLesson's Ace the PM Interview

JULY 22, 2020

One of the most frequently asked questions from those aspiring to enter the product management field is: how technical do I need to be if I want to be a PM? PMs build and manage technical products. In this article, we will explore how technical a good product manager should be. Do I Need to Be Able to Code?

Reporting Tools 90

Reporting Tools Research Software Analytic Tools Data Visualization 90

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Mind the Product

MAY 5, 2020

Ahead of the ninth Global Accessibility Awareness Day (GAAD) on May 21st and, at a time where digital products are very much in the spotlight, we’re digging deep into accessibility to better understand how we, as product managers, can improve our digital products. What’s right for my product?

Reporting Tools 113

Reporting Tools Research Software Product Management Product Manager 113

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. Our guest is Jill Soley, a Silicon Valley strategic product and marketing executive. The Creative Cloud was a definite risk.

User Testing 85

User Testing Product Research Marketing Research Software 85

Alchemer Mobile

JULY 13, 2021

Focusing on product experience allows companies to deliver more value to customers and to increase their lifetime value. A good product experience is the primary driver behind product differentiation and ultimately, lasting customer satisfaction (measured through CSAT and NPS ) and loyalty.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

PMLesson's Ace the PM Interview

OCTOBER 15, 2019

We talk to Azi, an Exponent alumni, on his journey to breaking into product management from a non-traditional/non-technical background. I am always learning something, whether it’s about product management, design, math, philosophy, economics, or cognitive science. Q: Who’s a product manager you admire?

Product Management 67

Product Management Product Manager User Testing Differentiation 67

The Product Coalition

FEBRUARY 20, 2018

Product management is an important organizational role. Product managers are typically found at companies that are building products or technology for customers. The product manager is often considered the expert of their products and is responsible for the strategy, roadmap, and feature definition for product.

Research Software 68

Research Software Product Management Product Manager User Testing 68

The Accidental Product Manager

MAY 18, 2020

Product managers need to find a way to redefine the brand Image Credit: Arturo de Albornoz. Can you think of any job that would be more delicious than being a product manager for a pizza chain? It seems as though almost overnight what had been a pretty easy product manager job suddenly became very difficult.

Product Management 65

Product Management Product Manager Advertising Management 65

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

BrainMates

MARCH 23, 2020

Product Management legend Marty Cagan shared his insights on ‘real’ Product Management in a Q&A session with Product Women Sydney at a March meetup. As Marty explained to the Product Women group, during their working week, a Product Manager will be found: Working with designers.

Product Research 64

Product Research Product Management Product Manager Research Software 64

Userpilot

OCTOBER 13, 2022

What is product parity? How can product managers avoid building parity products? We talk about product parity or brand parity when a brand’s product offers exactly the same functionality as competing products. Product parity also limits your marketing and branding strategies.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

The Product Coalition

MARCH 7, 2023

Many companies expect product managers, designers and other roles to be able to deliver good user interviews, but the training is often by trial-and-error. I compiled this guide back when I was training product managers on my team to be able to run user interviews. Why does this even matter?

User Testing 124

User Testing Customer Feedback Customer Experience Data Visualization 124

The Accidental Product Manager

JULY 29, 2019

Product managers learn to embrace the digital age Image Credit: Dave Dugdale. In order to stay current and retain customers, the Crate and Barrel product managers knew that their product development definition had to change. The product managers have moved to modernize the chain by decluttering their stores.

Product Management 76

Product Management Product Manager Customer Experience Weak Development Team 76

Product Management University

DECEMBER 13, 2019

Before you build products or features or create any positioning, start with the solution — the customer’s definition of what they’re doing, why it’s critical to their business and the obstacles standing in their way. The Definition of a Business Solution. Demonstrating Solutions vs. Products.

Research Software 100

Research Software Product Research User Testing Workshop 100

The Product Coalition

JUNE 9, 2023

The key to understanding which level you are at lies in understanding where your differentiation is — at the product level, the solution level, or the problem level (that is, you are tackling a problem almost no-one else does). It definitely wasn’t the first handheld computer. Each level requires a different marketing strategy.

Education 113

Education Marketing Weak Development Team User Testing 113

BrainMates

AUGUST 3, 2020

Tired of being pulled in every direction and struggling to decide what’s most important to your Product? As a Product Manager, you’re probably used to questions like this coming at you from all directions. But when there are endless ways to improve your Product, how do you decide what’s the priority?

Product Management 52

Product Management Product Manager Customer Experience Vision 52

BrainMates

AUGUST 3, 2020

Tired of being pulled in every direction and struggling to decide what’s most important to your Product? As a Product Manager, you’re probably used to questions like this coming at you from all directions. But when there are endless ways to improve your Product, how do you decide what’s the priority?

Product Management 52

Product Management Product Manager Customer Experience Vision 52

Under 10 Consulting

DECEMBER 28, 2019

You’re in your first days as a product manager. Before the demands of others overwhelm you, you need to prepare yourself to be the business and market liaison to the product team. Your role as a product manager or product owner is to make the best business decisions for the product, working from the best available information.

Technical Review 52

Technical Review White Paper Reporting Tools Product Management 52

BrainMates

DECEMBER 12, 2019

As a social entrepreneur with Full Time Lives and in my Product Management consulting work for Brainmates. How does this affect the world of Product Management? I think that as business and society is changing, our Products need to change too. It seems mission-driven Product Management is still being defined.

Product Management 52

Product Management Product Manager Reporting Tools Weak Development Team 52

BrainMates

MAY 28, 2019

After hearing Rich Mironov talk about the slippery slope of sales-led companies , they decided to learn about Product Management. Immediately after the course, the company invested in six months of organisational product coaching with myself, Brainmates’ New Zealand Product Coach , to help embed the new product mindset.

Framework 74

Framework Data Visualization Marketing Reporting Tools 74

The Product Cafe

MARCH 24, 2024

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything: product management, startups, AI, and more. This shift from features to benefits makes your product more relatable and attractive to potential users. Check out Insights 2.0

Messaging 52

Messaging User Testing Feedback Software Customer Feedback 52

ProductPlan

AUGUST 4, 2020

If you’re a product manager or part of a startup, you’ve likely heard about the Minimum Viable Product concept for getting products to market faster. In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results.

Weak Development Team 126

Weak Development Team Product Research User Testing Differentiation 126

Pragmatic Marketing

FEBRUARY 25, 2020

. “We have combined messaging and positioning into one document, and have it built out for each product, solution and industry,” she said. “We engage with product management to start and confirm the value proposition, key personas and their pain points based on current learnings from customers.

Messaging 91

Messaging Research Software User Friction White Paper 91