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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

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Mastering Product Success: Unveiling the Power of Product Vision, Roadmaps, and Goals

People-First Product Leadership

Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 3 brings together the Product specific Vision, Roadmap and Goals. The Vision is brought to life in the Now / Next / Later roadmap, which is supported by Product Goals.

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Product Portfolio Management & the Strategic Ripple Effect 5 of 10 – Integrating Business Processes vs. Products

Product Management University

When your differentiating value isn’t abundantly clear, the deal ends up with no decision or worse yet, a loss. Product marketing now has a differentiating message to fill the pipeline. That differentiation is demonstrable in the sales process and your win rates goes up.

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Reading list: Analyzing great product teams

Intercom, Inc.

Core to that balance is a diversity of skill sets and vision on the team working in alignment. You can contain this mess with your pillars – the foundation of your mission and vision, the principles of how you work – but fight the gravitational pull towards order. You have to expect it to be that way.

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Tips for Rewriting a Digital Product

Roman Pichler

For revenue-generating products, you should also investigate if the product is still effectively differentiated: Do users have a compelling reason to choose it over competitors’ offerings? Capture your decisions and document the new strategy for your product, for instance by creating a new, forward-looking Product Vision Board.

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6 Ways to Improve Your Product Experience

Alchemer Mobile

A good product experience is the primary driver behind product differentiation and ultimately, lasting customer satisfaction (measured through CSAT and NPS ) and loyalty. Beforehand, make sure your team is aligned on: Their definition of product experience. After you’ve socialized your ideas, it’s time to set time for a formal kickoff.

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How AI will impact product management

Lenny Rachitsky

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. Think about it—what is AI best at? This post is just the beginning of a discussion. Please tell me!