The Product Guy

JUNE 25, 2018

This article highlights a few ways to increase clarity and provide better role definition between a manager and a direct report as it pertains to daily situations involving escalations, blockers, and air cover. Definitions : First let’s go through some quick definitions to make sure we’re speaking the same language.

Product Management 120

Product Management Product Manager Reporting Tools Technical Review 120

Intercom, Inc.

NOVEMBER 7, 2019

Nico: Definitely. Nico: Definitely. It can be a two-step strategy in our case, where we want you to provide a new product, but we know people are not necessarily looking for this product at this moment, so we need to position ourselves in places that are looking for solutions to their problems.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

The Product Coalition

OCTOBER 29, 2018

Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. inbound) Recruiter ?—?depending depending on the strength of your background, you’ll get varying levels of inbound recruiting on LinkedIn and in your inbox. Landing that job!

Inbound 60

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Userpilot

APRIL 25, 2024

This research provides essential insights into brand strength, consumer behavior, and market position, which are vital for teams focused on sales, marketing, and product development. The choice between these depends on factors like your budget, time constraints, and whether you need exploratory data or definitive answers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Intercom, Inc.

APRIL 29, 2021

Before, I was working in other startups, working in content marketing, doing lead generation and inbound marketing but with a strong focus on telling brand stories and creating different types of formats of content. Joei: Yeah, I definitely felt that I was exposing my personal life quite a bit on the docu-series. Joei: Definitely.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Mixpanel

FEBRUARY 23, 2021

Many definitions of product-market fit are murky, and the pathway to get there even murkier. More than one expert we spoke to pointed to Lenny Rachitsky’s definition matrix, which optimizes for retention, growth, and profitability. And this is what we heard. The problem with defining product-market fit.

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User Testing Onboarding KPIs Product Research Startups 130

PMLesson's Ace the PM Interview

NOVEMBER 4, 2019

Being a PM and interviewing for a PM position are two different things. Have a friend from the company you are applying to peer review your resume so that it’s in line with the company and position. Some experienced PMs don’t find much value in interview preparation as they believe being in the job is enough to excel in PM interviews.

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Automotive Product Management Product Manager Technical Review 68

Pragmatic Marketing

OCTOBER 11, 2019

To your point, though, there's definitely a lot you can do, you know, a launch is usually a specific day or a specific week or you know timeframe, but often we’ll start to introduce an idea into the market or like into our customer base beforehand. You guys just did inbound like in the last couple of weeks. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

To your point, though, there's definitely a lot you can do, you know, a launch is usually a specific day or a specific week or you know timeframe, but often we’ll start to introduce an idea into the market or like into our customer base beforehand. You guys just did inbound like in the last couple of weeks. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Brian Balfour

JULY 18, 2017

Let's return to the definition of Channel Model Fit, that channels are determined by your model, and look at why that is. They have higher ARPUs and can therefore take advantage of high CAC channels such as content marketing, inbound/inside sales, or channel partnerships. CAC Spectrum.

User Testing 65

User Testing Outbound B2B Inbound 65

Intercom, Inc.

JULY 28, 2021

or “Phone and email support are inefficient and causing my team to get swamped with inbound conversation volume, how can I fix this?” With self-serve support, your team can be empowered to provide support to more customers than ever before – and still reduce your inbound conversation volume. Getting set up for success.

Reporting Tools 239

Reporting Tools Research Software Inbound Customer Experience 239

Intercom, Inc.

OCTOBER 13, 2020

Support teams get a lot of repeated inbound questions, which get tedious to answer. This is what you want to design for – you can ship a first version with machine learning that’s not amazing, but it doesn’t really damage the end user experience, because the design makes the cost of false positives relatively low.

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Userpilot

JULY 12, 2021

Heap is a comprehensive product analytics suite that tracks all sorts of in-app user interactions and requires no prior definition or configuration of events. Once you install Heap in your app, it starts tracking user activity from day one – no additional definition or configuration of events required. Source: heap.io.

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Userpilot

FEBRUARY 4, 2022

This is because people are less willing to part with a significant amount of their hard-earned cash unless they have a positive interaction with a sales rep from your company. This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing.

Feedback Software 92

Feedback Software Research Software Reporting Tools Onboarding KPIs 92

Intercom, Inc.

JUNE 6, 2019

One sure sign of a key brand is if the vast majority of your lead generation is from inbound, organic results. Liam: Very early on, we were definitely working with bigger companies with sizable data just because the problem’s more interesting, and that’s where we saw the opportunity and our vision. Liam: Definitely.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Pragmatic Marketing

NOVEMBER 9, 2009

There is no single, definitive “agile method.” Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). Spotting fundamental flaws.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Intercom, Inc.

NOVEMBER 27, 2019

It’s even garnered them an enviable position among Deloitte’s Fast50, a list of the fastest growing software companies in the UK. A genius inbound marketing strategy. Going East is definitely the area of focus in the future. Salesforce? Directly to Asia and the Middle East.

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Intercom, Inc.

APRIL 9, 2020

If they’re able to at least come to work and have an environment and a tone of positivity, of purpose, of comfort – where they know that they’re cared about, where they know that they have folks in their corner – they’ll rally behind the mission. And we definitely won’t touch it over there.”.

User Testing 245

User Testing Customer Experience Customer Feedback Feedback Software 245

Intercom, Inc.

NOVEMBER 23, 2022

” “I don’t regret the decision but there are definitely things where I didn’t know that I would lose some part or I would have to deal with some other part” Again, everyone is well-intentioned, and you’re working through it, right? But yeah, it’s been tough. To be honest, even I have a little regret.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Intercom, Inc.

JANUARY 31, 2019

The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. April Dunford on the symptoms of weak positioning. Often, they never revisit that positioning.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Intercom, Inc.

OCTOBER 29, 2020

Frequent touch points and positive interactions will create strong relationships and build customer loyalty. We were definitely early. So I’m thankful for Eoghan, who made the hard call to go all in on something that’s definitely going to happen here. Frequent touch points and frequent positive interactions.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Business of Software Conference

NOVEMBER 19, 2019

Remember when social media was going to be all things about positive change for the world and people had big banners that said “thank you Facebook”? We also drove a huge amount of inbound. Information sharing is all positive. The first one is market relevance. But there was a huge amount of interest and relevance around this.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Business of Software Conference

JANUARY 28, 2019

When you dig into it, you realize you can’t say it doesn’t work because there’s no definition of what brainstorming is. It’s everything and only when you got a picture this detailed about your sales performance you are in a position to start saying what might we do? The final question we ask is what might we do to fix this?

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Intercom, Inc.

MAY 10, 2018

The Law of Shitty Clickthroughs” posits that successful channels will become less efficient over time , thanks to a crowding effect that exhausts potential users. It’s such a positive and happy job to have, with some of the best entrepreneurs out there coming to tell you about all the ways they’re going to change the world.

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User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Brian Balfour

JUNE 20, 2017

If they ran each change as a different and separate variant, and none resulted in positive gains, it wouldn't disprove anything in their minds, and would instead just be a waste of an experiment. Ultimately, their two most basic criteria evaluate an inbound Creator's breadth of reach and depth of relationship with their audience. "We

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84

Andrew Chen

MAY 14, 2018

The Law of Shitty Clickthroughs” posits that successful channels will become less efficient over time , thanks to a crowding effect that exhausts potential users. It’s such a positive and happy job to have, with some of the best entrepreneurs out there coming to tell you about all the ways they’re going to change the world.

User Testing 71

User Testing Customer Experience Onboarding KPIs Data Visualization 71

Gainsight

DECEMBER 23, 2019

I think critical to onboarding we found as a couple of really useful tools, certainly capturing what we used to call at ClearSlide and now we call it something different at Optimize, but is essentially the positive business outcome. So, is there inbound coming in? So $2 million the right number or 500K the right number?

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52

Intercom, Inc.

MAY 21, 2020

“ At the end of the day, expectation setting is the name of the game here” Ryan: Definitely. Ryan: On the other side of things, we have this thing called the Inbound Custom Bot. Ryan: Definitely. Can you talk to us a little bit about how we approach challenging this notion and the impact it has had on our business?

User Testing 221

User Testing Customer Experience Data Visualization Reporting Tools 221

Intercom, Inc.

JULY 23, 2018

With a high volume of inbound leads, you have a long tail of small accounts that individually are worth less in ARR but collectively could mean a big pay day for your company. Find your exit points: One thing you definitely don’t want to do is message leads after they’ve taken the next step.

Customer Experience 151

Customer Experience Messaging Inbound Research Software 151

Intercom, Inc.

MARCH 29, 2022

Loyalty comes from a strong relationship, which itself comes from repeated positive experiences. Loyalty comes from a strong relationship, which itself comes from repeated positive experiences. We had an inbound sales team as well, basically quite a few groups. Firstly, all businesses are becoming internet businesses.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

SEPTEMBER 20, 2018

It wasn’t its own specific position. I would run around trying to get forecasts from everybody, even though it wasn’t my primary position. My entry into startups was timed really well for the emergence of inbound and content marketing as marketing tactics. When I started, there was no such thing.

Marketing 99

Marketing Weak Development Team Data Visualization Analytic Tools 99