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How to Measure Product Adoption and Retention Rates? A Guide

Userpilot

Start monitoring product adoption and retention in Userpilot by identifying the key metrics aligned with your product goals. For example, you can build checklists or interactive walkthroughs to drive user activation and product adoption. Tracking product adoption and retention is essential for several reasons.

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The Product Communication Guide for SaaS Companies

Userpilot

What’s product communication? Is it different from product messaging? Why is it important for your product? How can dedicated in-product communication tools help you achieve your product goals? Use segmentation to target specific user personas with relevant messages. Book the demo!

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15 Product Personalization Examples PMs Should Learn From

Userpilot

Everything from sign-up to the onboarding flow to in-app messaging to surveys that gather behavioral data, and beyond. There is a multitude of effective examples from across the SaaS world where personalization has helped customers meet their goals. What is product personalization? In-app messaging. How does it help?

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Product Management Marketing: A Guide for Building Successful Products

Userpilot

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

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Your Guide to In-App Communication: Types, Tips, and Examples

Userpilot

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. This also makes in-app messaging the ideal vehicle for guidance and upsells. In-app messages should be goal-driven, targeted, personalized, and concise to maximize their efficacy.

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Optimizing User Journeys: Exploring How Users Navigate Before Getting Activated

Userpilot

Users may get stuck on empty states so use the space for a welcome message to kickstart onboarding. Book the demo to find out how you can use it for user journey optimization. Trigger a welcome message and include a CTA that will start the onboarding process. Welcome message instead of an empty state.

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Product Tour Examples to Drive Product-led Growth

Userpilot

They use video within their own product tour, personalizing the experience with engaging, in-app video messaging. Jira opts for a more classic product tour approach. After catching users’ attention with an eye-catching slideout, they launch into a comprehensive walkthrough of the product’s capabilities.