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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

This leads to improved brand awareness and differentiation from other brands. Attlasian's free trials open an opportunity for a brand activation event. Brand activation is the process of forging an emotional connection with your target audience through interactive events and experiences. What is brand activation?

Branding 105
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How COVID-19 Is Redefining the Future of Customer Advisory Boards

Pragmatic Marketing

The answer isn’t to rush to install a new virtual event platform (that can be expensive and overkill). Because webinar attention span is waning, the CEO is offering a 15-minute podcast message for CAB members only. When all else is commoditized, the customer-vendor relationship is the remaining differentiator.

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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

While both consumer marketplaces are very different — one is a city-by-city transportation service, the other a global network of homes — they also share a lot of similarities too: Both were founded within a year of each other, quickly found network effects, made major design innovations that made the consumer experience 10X better, and much more.

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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

While both consumer marketplaces are very different — one is a city-by-city transportation service, the other a global network of homes — they also share a lot of similarities too: Both were founded within a year of each other, quickly found network effects, made major design innovations that made the consumer experience 10X better, and much more.

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How COVID-19 Is Redefining the Future of Content Advisory Boards

Pragmatic Marketing

The answer isn’t to rush to install a new virtual event platform (that can be expensive and overkill). Because webinar attention span is waning, the CEO is offering a 15-minute podcast message for CAB members only. When all else is commoditized, the customer-vendor relationship is the remaining differentiator.

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Citrix Issues and Problems

eG Innovations

The agent also reports if there are any crash events occurring when an application is launched or any other type of event that is logged in the Windows OS. eG Enterprise’s integration with Citrix APIs allows it to differentiate machine failures, user connection failures, unregistered desktop failures, etc.

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Bootstrapping A Business In The Face Of Well-Funded Competition | Laura Roeder, MeetEdgar | BoS Europe 2018

Business of Software Conference

Upcoming Events. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? That alone can be a great differentiating factor between you and a competitor. So that is something to look at and that can even be a point of differentiation. Video and Transcript below.