Userpilot

NOVEMBER 23, 2023

Many companies lack differentiation strategies and drive product development by copying competitors. To be actionable, a product strategy should focus on specific user behaviors that create customer value. Poor market differentiation Poor market differentiation is another reason why product discovery doesn’t happen.

Feedback Software 85

Feedback Software Analytic Tools Product Research User Testing 85

Userpilot

JANUARY 15, 2024

TL;DR The fintech customer experience helps neobanks, cryptocurrencies, and blockchain wallets differentiate themselves from traditional financial institutions. You can rig your surveys to be sent periodically like most types of NPS surveys or trigger them after specific events (e.g. Want to improve your fintech customer experience?

Analytic Tools 74

Analytic Tools Feedback Software Reporting Tools Data Visualization 74

Userpilot

NOVEMBER 30, 2023

Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies. Industry events, like Product Drive , are an opportunity to catch up with the trends in the sector. Don’t know of any events like this? What are examples of market gaps?

User Testing 87

User Testing Data Visualization Feedback Software Research Software 87

Business of Software Conference

JULY 19, 2023

So how has Barbie successfully integrated software technologies into its marketing campaigns and adopted innovative business models, making her an inspiring case study for businesses looking to learn from their strategies? Join our friendly list for event updates, ideas & inspiration. Unsubscribe any time. It is yours.

User Friction 98

User Friction Customer Feedback Advertising Differentiation 98

Andrew Chen

FEBRUARY 6, 2024

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m Because technology differentiation is no longer a real factor today start ups, it turns out that most products are succeeding or failing due to core product/market fit followed by the distribution strategy.

User Testing 105

User Testing Research Software Feedback Software Startups 105

Intercom, Inc.

JANUARY 24, 2023

Product vision is the critical bridge between strategy and execution. Market All business messengers had become homogenised, we needed to differentiate. Our major virtual launch event, New at Intercom, was six months away at the time. First, build the foundations in time for the event. It’s critical we re-invest in it.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Create a targeted go-to-market strategy for your launch plan. It includes every action and event designed to build awareness and excitement around a new product and ensure it achieves early success. What is a product launch?

Product launches 81

Product launches User Testing Product Research ChatGPT 81

bpma ProductHub

FEBRUARY 13, 2017

To learn about our latest findings in-depth, don’t miss the Feb 16 BPMA event on “The Six Key Factors of High-Performance Product Teams”. Conversely, product managers who lack knowledge of the corporate strategy have no grounding from which to effectively develop useful multi-year product strategy, nor the tools to motivate their teams.

Reporting Tools 195

Reporting Tools Data Visualization Product Research Research Software 195

The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Business of Software Conference

SEPTEMBER 11, 2023

Your Differentiated Value Should Be Your Sales Pitch STRATEGY MARKETING SALES Find out more about BoS USA 23 Book Now Learn how great SaaS & software companies are run We produce exceptional conferences & content that will help you build better products & companies. Unsubscribe any time.

Differentiation 40

Differentiation Events Books Strategy 40

Product Innovation Educators

JULY 19, 2021

The study researches the factors that differentiate successful product teams from the rest of the pack. 10:03] Importance of strategy. Organizations with a clear view of their strategy found it easier to successfully pivot during the pandemic. 12:43] Planning for future adverse events.

Product Research 105

Product Research Research Software Product Management Product Manager 105

The Product Coalition

MAY 12, 2022

In the B2B space, why can a product manager nail the customer’s need, solve the market problem in a differentiated way, have compelling results that make the case, and still hit a wall? There is a science to getting products in the hands of B2B customers and critical strategies to execute. Now that would be a differentiator.

Weak Development Team 119

Weak Development Team Differentiation B2B Customer Experience 119

Userpilot

OCTOBER 13, 2022

Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price. To do that, you need to use different differentiators like better quality, superior customer support , better customization, or greater usability.

Product Research 81

Product Research User Testing Feedback Software Research Software 81

Userpilot

FEBRUARY 26, 2024

Marketing funnel analysis enables teams to assess the performance of their marketing efforts and choose the best marketing strategies for specific prospect segments. To conduct funnel analysis in tools like Userpilot , Mixpanel, or Google Analytics , define the conversion events for the stage as well as conversion criteria.

Analytic Tools 88

Analytic Tools Data Visualization Feedback Software Research Software 88

Userpilot

SEPTEMBER 4, 2023

Research shows optimized customer journeys deliver: Up to 20% increase in customer satisfaction 30% increase in conversion rates 15% increase in average order value 25-40% increase in revenue In essence, customer journey optimization establishes customer experience as a competitive differentiator that boosts business growth.

Data Visualization 78

Data Visualization User Testing Analytic Tools Customer Feedback 78

Userpilot

OCTOBER 5, 2023

This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions. Reveals inefficiencies in your retention strategies The CAC payback period can also reveal leaks in your customer retention funnel.

Feedback Software 92

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 92

Userpilot

FEBRUARY 25, 2024

Predictive analytics are driving business decisions such as product and marketing strategy. Predictive analytics are guiding strategy-making Predictive analytics is a great way to estimate how users will engage with your product in the future. You can use feature tags to track key events and collect actionable data with ease.

Analytic Tools 92

Analytic Tools Data Visualization User Testing Reporting Tools 92

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 96

Product launches Product Research Data Visualization Research Software 96

Business of Software Conference

JULY 26, 2022

In this brand new talk, April will share a framework you can use to build a story that focuses on WHY you built what you built in a way that is differentiating, compelling, and most importantly, gets you business. Join our friendly list for event updates, ideas & inspiration. April Dunford, How to Tell a Story that Sells.

Differentiation 75

Differentiation Framework Books Branding 75

ProductPlan

AUGUST 10, 2023

Big bets have big payoffs, but there’s a reason it’s called gambling In the venture capital world, the prevailing strategy is to invest in multiple companies knowing that many will fail. But it also sets the stage for a parallel strategy that doesn’t sacrifice short-term wins. This portfolio approach is baked into everything VCs do.

Reporting Tools 94

Reporting Tools Feedback Software Product Research User Testing 94

Userpilot

SEPTEMBER 4, 2023

Research shows optimized customer journeys deliver: Up to 20% increase in customer satisfaction 30% increase in conversion rates 15% increase in average order value 25-40% increase in revenue In essence, customer journey optimization establishes customer experience as a competitive differentiator that boosts business growth.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Business of Software Conference

SEPTEMBER 1, 2023

Jason Cohen Jason Cohen will share his deep knowledge born out of building his own highly successful bootstrapped and venture funded businesses and advising hundreds of others, to show how you can build a practical strategy that is right for you. Join our friendly list for event updates, ideas & inspiration. Unsubscribe any time.

Data Visualization 52

Data Visualization Banking Customer Experience Framework 52

Userpilot

SEPTEMBER 14, 2023

Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. Industry events – attending conferences and trade shows allows you to stay up to date with the trends in your niche, network with potential customers, and gather feedback on your product ideas.

Product Research 77

Product Research Customer Feedback Data Visualization User Testing 77

Userpilot

APRIL 30, 2024

How do you differentiate between valuable feedback and noise? How do you measure the success of your customer feedback strategies? What are some effective strategies for encouraging customers to provide feedback and/or increasing survey response rates? Customer feedback should be coming in daily from various channels.

User Testing 82

User Testing Customer Feedback Feedback Software Data Visualization 82

ProductPlan

JUNE 5, 2020

There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics. Key takeaways include product strategy , user research, and the UX/UI design process. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment.

Certifications 95

Certifications Customer Experience Artificial Inteligence Product Management 95

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. During the development stage, their focus is on developing the product positioning strategy and preparing for the product launch. And never stop innovating.

Data Visualization 93

Data Visualization User Testing Research Software Feedback Software 93

Userpilot

APRIL 19, 2024

Dive into the Net Promoter Score definition to discover mirror customer sentiment and how it can help redefine your business strategy. At the core of strategies focused on customer satisfaction , the Net Promoter Score is widely used for measuring customer loyalty and customer satisfaction with your SaaS product.

Data Visualization 52

Data Visualization Customer Feedback User Testing Feedback Software 52

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Their ability to be leveraged for both web and mobile applications make them a key component of a cohesive marketing and support strategy. Provide an easy exit.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

The Product HQ

NOVEMBER 20, 2023

They focus on A+ design and partner closely with their clients in strategy, product management, design, and development. If I have a team of 3 developers – we own the product and eat sleep and breathe getting things done vs a consulting firm with it’s own agenda and optimization strategies around making as much money as possible?

User Testing 52

User Testing Product Research Technical Review Customer Feedback 52

Intercom, Inc.

APRIL 23, 2018

We are taking a number of steps to ensure compliance with GDPR, but now is the time to consider the entirety of your security and data privacy strategy, both in terms of how you build it and how you communicate it. What is a ‘privacy ecosystem’ and why it matters. You are only as strong as the weakest link in your privacy ecosystem.

Weak Development Team 220

Weak Development Team Systems Review Data Visualization User Testing 220

Userpilot

MARCH 6, 2024

A well-designed product funnel enables teams to evaluate and optimize their marketing strategy for more targeted and personalized customer engagement. Next, use the research insights to map out the customer journey for each persona, focusing on their actions at different touchpoints , challenges, and conversion events. Source: Miro.

Analytic Tools 81

Analytic Tools Data Visualization Research Software Onboarding KPIs 81

Andrew Chen

FEBRUARY 12, 2024

I’ve heard thousands of “elevator pitches” and they generally focus on the idea and not the team, the market, differentiation, or anything else. If you’re marketing, an event at a conference adjacent to dozens of other events, you have to catch the eye of attendees. And they downplay their achievements or omit them.

User Testing 108

User Testing Product Research Testing Startups 108

Usersnap

SEPTEMBER 12, 2023

Discounts Many companies use discounts as part of their acquisition strategy. How and who should take care of the pricing strategy? “To Hopefully, you have something that differentiates your product from the rest of the pack, but the amount of money you can charge is typically limited by the competitive price points in your space.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

MARCH 27, 2023

It focuses on measuring the performance of marketing campaigns or strategies. Product analytics: feature and event tracking for different segments. For example, it may be using a feature that differentiates you from competitors. Group them into custom events so that you can track them easily. Why does it matter?

Analytic Tools 94

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 94

The Product Guy

JANUARY 18, 2018

All ideas were rated on some additional key criteria apart from financial gains/losses such as: customer value, regulatory requirement, ease of adoption, whether it was a differentiator for us in the market or not. Differentiator in the industry (On a scale of 1-5). 15% Differentiation. Expected ADV (Average daily volume).

Differentiation 100

Differentiation Product Research Data Visualization Customer Experience 100

The Product Coalition

MARCH 7, 2023

This was an insight that I heard from many users, and although we had many features in our app that differentiated us from competitors, I developed a stronger understanding of why our users thought the capability to mix different players in the same bet, is a big differentiator, through this question.

User Testing 119

User Testing Customer Feedback Customer Experience Data Visualization 119

Usersnap

JULY 26, 2023

In this article, we delve into the world of customer-focused companies, with the five customer-centricity examples—and we explore strategies that have won them consumer praise and undying loyalty. Key strategies and learnings from the top companies 5 best customer-centricity examples 1. What you can expect ?⤵️

User Testing 52

User Testing Customer Feedback Customer Experience Reporting Tools 52