Why Drawing Maps Sharpens Your Thinking
Product Talk
JANUARY 20, 2016
“Could it have been the drawing of maps that boosted our ancestors beyond the threshold which the other apes just failed to cross?”. – Richard Dawkins. Have you ever wondered why the Business Model Canvas spread like wildfire? To me, the answer is clear. It’s a simple, visual tool that communicates the key elements of a business model on one sheet of paper.
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