The Product Coalition

DECEMBER 25, 2023

Let’s look at the distinctions between a utility and a novelty, and why the utility always wins the race for value in the hearts and minds of consumers. William Stanley Jevons (1835–1882). Source: [link] I would like to thank Tremis Skeete, Executive Editor of Product Coalition for his valuable contributions in the writing of this article. I also thank Product Coalition founder Jay Stansell, who has provided a trustworthy and collaborative product management education environment.

Analytic Tools 125

Analytic Tools Data Visualization Software Review Customer Experience 125

Product Innovation Educators

DECEMBER 25, 2023

How product managers can turn customer dissatisfaction into innovation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with Tony Belilovskiy, whose session is titled “Voice of Customer in Product Design.” Tony will be sharing with us how you can turn customers’ perceptions (that is, their feelings) into numerical, objective data that can be injected into the product design and used as

User Testing 102

User Testing Customer Experience Product Research Download 102