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Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

Growing a digital product and company is a multi-team sport. For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. This is why we launched Mixpanel Marketing Analytics.

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A Product Manager’s Approach to Building Integrations for SaaS Software

Mind the Product

Software as a service (SaaS) has become much more attractive to customers as SaaS companies embrace the idea of offering rich integrations with other platforms. While working on a knowledge management solution aimed at custom support and sales teams, we integrated with several customer support desks and CRM.

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Gainsight Pulse—Towards a Digital, Enterprise-wide Strategy for Customer Success

Gainsight

At its tenth annual Pulse conference last week, Customer Success (CS) platform Gainsight unveiled a new product designed to digitally connect the various fragments of customer experience, oriented around CS and supported by a new company-wide licensing option. It’s not just a team. So it’s complicated for the customer.”

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Top Challenges for Embedded Analytics and How to Overcome Them

Reveal

Reveal Embedded Analytics. Embedded analytics is everywhere around us – in our cars, in our homes, in our security systems, in the digital advertising that we see while surfing the web, and even in the healthcare services we are being treated with. Legacy Infrastructure.

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Userlane for Self Service Support: Features, Pricing, and Review

Userpilot

Looking for an effective self service support tool and wondering if Userlane is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Userlane is the ideal choice for your self service support needs. Let’s get started!

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Pendo vs Appcues vs UserGuiding for Self Service Support

Userpilot

Looking for a good self service support tool and wondering which one of Pendo, Appcues, and UserGuiding is the best option for your SaaS company? There are plenty of tools for self service support on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!

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Guide to Choosing the Best Customer Education Platform for SaaS

Userpilot

When it comes to choosing a customer education platform, there are so many options to pick from. Self-service , intuitive design, and customization used to be key requirements but today most tools have these, so it’s easy to get lost in the ocean of options. What is a customer education platform?