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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

Host product webinars to reach your target audience Develop webinar content that educates your audience on industry trends, common challenges, and how your product addresses these issues. Unless necessary, don’t put a price tag on the webinars; just gate the entry with a lead collection form. Personalize your campaigns.

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How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Take advantage of different marketing data types and sources to better understand your customer. For instance, your marketing data sources may include: Market research for identifying common user pain points. Sales analytics to identify better-qualified prospects and improve your marketing strategy.

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9 Growth Initiatives for Successful Companies [With Examples]

Userpilot

A detailed growth strategy for retaining customers may involve various tactics, including self-serve onboarding and support, referral programs, and informed feature development. To take full advantage of growth opportunities, use product analytics to inform product decisions. PLG depends on the self-service model.

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Willingness to Pay in SaaS: Definition, Calculation, Factors + More

Userpilot

Another method to influence WTP is by offering integrations to other products because it enables users to easily embed it in their workflows. Willingness To Pay (WTP) is a concept from pricing research studies describing the maximum price the customer is ready to pay for the product. What techniques can you use for market research?

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How to Build a Conversion Path: Step-by-Step Process

Userpilot

Embed videos. Demo sign-up conversion path Here’s how Attest, a market research platform, converts website visits into demo bookings. Event registration path Userpilot also uses the product-led approach to content marketing. To promote the events, we use email marketing. Userpilot webinar thank-you page.

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15 Ways for Effectively Scaling SaaS

Userpilot

Here are the 15 most effective ways to scale your SaaS business: Create a solid customer acquisition strategy. Optimizing your marketing strategy to cut costs. Constantly perform market research to identify expansion opportunities. Use content marketing and SEO to educate and attract potential users.

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How to Use Marketing Experimentation to Boost Your Marketing ROI

Userpilot

For instance, you could hypothesize that adding live chat embeds to your website landing pages would increase the flow of potential customers within your sales pipeline. For instance, you could use two different modals to invite your users to a webinar and then see which modal resulted in the higher number of signups.