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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. NPS scores or bug reports).

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UX Research Process: A Step-By-Step Framework

Userpilot

It’s essential to build user-friendly products that satisfy their needs and offer a positive customer experience. It also helps teams empathize with users and foster customer-centric organizational cultures. Talking of tools … choosing the right ones for your project is the next step. Book the demo!

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How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? What personalized customer retention strategies are open to you? Let’s begin!

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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Customer Lifecycle Management in SaaS: How to Increase Engagement at Each Stage

Userpilot

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

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12 Useful Marketing Surveys: Types, Questions & Tools

Userpilot

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. We’ll also show you tools that will simplify everything. Marketing surveys are a method of soliciting customer feedback and collecting market research data using a questionnaire. Book a demo to learn more.

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Microcopy UX: Tips and Examples for Great UX Writing

Userpilot

Well-crafted UI microcopy can help users overcome friction and improve conversion rates at key touchpoints. Microcopy helps users complete their tasks, conveys empathy and understanding, and improves the accessibility and inclusivity of the product. This leads to increased customer loyalty and builds trust.