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How to be the go-to engineer for product analytics

Mixpanel

Engineers are always looking for ways to differentiate themselves. As data-driven product development continues to balloon in popularity, so does the need for accurate and sophisticated implementation of analytics tracking in software products. One of those niches that’s become more valuable in recent years: product analytics.

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A modular approach for integrating an analytics platform (like Mixpanel) into your iOS app

Mixpanel

Integrating new frameworks can be work, not to mention risky for introducing bugs (especially if you’re already invested in some other analytics tool like Google Analytics). Use services to hide analytics frameworks. As such, you might want to swap it for something that can be defined outside of engineering and automated.

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How to add analytics event tracking in SwiftUI (the elegant way)

Mixpanel

Here’s how to harness the incredible product insights of an analytics framework like Mixpanel, while keeping your SwiftUI as clean and simple as it was meant to be. SwiftUI is an incredible framework that allows for UI development at rates that are orders of magnitude above many UIKit approaches. MostSpecialEvent(.) } }.